richard clarida, define pricing power if the revenue line, why it is so important. ways to boost revenue, it can .oost prices or units historically, you had a balance of both. he was a pioneer doing this for an academic sometimes, pricing power in the economy, especially the goods producing sectors, has evaporated. if you look at u.s. inflation data and separate it into service and goods, we have had goods deflation for decades. tom: i will give you a nobel laureate kind of question. ofwe have the separation inflation, is chair yellen running a correct policy for business guys like you? robert: great question. overall, she has done a fairly good job. she has earned her spurs. the issue is look at corporations. the only way they get topline growth is mega-mergers. they are either having to do that to drive out activity, we saw the labor share issue. we have things negatively driving the share buyback. tom: economists at columbia and pimco, i will ask the question i appeared bob nardelli at we going back to combinations and transactions that lead to a combined america?