s when did that were extremely loyal to richard fuld and extremely silent to richard fuld. the beginning of the story is what i am the most proud about if you walk into any bookstore in our country, you see piles and piles of financial books a lot of them written about the crisis but their foreign journalists and academics and patrick and i wanted to make this a human story to make people understand finance -- finance bring main street deep inside of wall street and help people to understand what happens in an investment bank and how it works. lehman brothers 158 year-old investment banker to 150 years. the brothers survives the civil war, the great depression, world war i, a world war ii, the korean war the nixon impeachment, it survives so much, 9/11. but what she could not survive was the change, a very dramatic change of business philosophy. and then they should business bank the reason is survived is it was in the moving business. campbell soup corporation 80 years ago wanted to build their first plant and make the first investment to create some jobs for pro it came t