if you're still confused, rob bliss found a way to make this point. >> i'll create slow lanes of trafficht on the street. >> he's going outside the sec create literal slow lanes of traffic but not just going to slow down traffic. he's going to give them freedom to choose. >> for just $5 a month, drivers can upgrade themselves to priority access and as chairman said himself, consumers can pick the plan that's best for them. >> so how will these drivers take to the newfound freedom? >> road rage! >> he got himself some cones and blocks off one of the lanes and gets to work. he has that sign on his back. if you are being slowed down right now, you can if you want to pay a little bit extra and get into that fast lane. before you know it, the cops do turn up. >> the thing is if i let everyone go at a normal speed, you know -- >> okay. >> the genius of this video is the argument for net neutrality keeps being made to him by people born out of frustration. so he's done, not coming back. >> day two. [ bleep ]. >> getting cussed out, getting congratulated, getting told you got to do what you got