rob dyrdek. -lemonis: what's happening, my man? rob: appreciate you, man. how you been, man?thought the day you show up at my office with a skateboard. i mean, i'm -- i'm just -- i'm so happy right now. lemonis: i'm carrying it. i'm not riding it. rob: okay. sit down. show me what you guys got going here. lemonis: well, rob, i'm gonna have them give you a little background on who kota is. -rob: sure. -mike: kota stands for "knights of the air," a moniker that was given to the earliest fighter pilots. so, that's the essence of the brand. i flew f-14s in the navy out of san diego, actually. -rob: i've been in one. -mike: have you really? rob: threw up a little bit. -mike: nice. -rob: the g's got me. -nikki: [ chuckles ] yes. -lemonis: [ laughs ] the g's got you. -rob: and so, what happened? you made the skateboards and -- and -- mike: people started buying them right out of my driveway. then we developed this clear, non-porous grip finish so that we could move the primary art surface to the top of the board. so, you can feel that. and you don't need any grip tape on it. rob: wh