and here's one more, to help us launch our discussion of ways to afford college, rob franek is here. he's from the princeton review. hi, rob. - hey, folks, good to be back. and i'm so happy to be here talking about paying for college because it is not rocket science. - so that we're all on the same page, what does a year of college typically cost here on earth? - well, the way we talk about it at princeton review is one year of public university average across the states, and that number for this year is $29,090. and remember, that's the biggest four, tuition, room and board, fees, and books. on the other side of the spectrum are schools that are private colleges. now, for one year of private college, averaged across the united states, again, the big four, tuition, room and board, fees, and books is $45,370. - wow, that's a lot. we always hear about financial aid. how do you find out if you qualify for that? - well, there are two ways to think about financial aid. financial aid given out based on a family's need and then based on academic merit, so how well did you do in high school,