a public memorial will be held for televangelist reverend robert h. schuller. schuller died on april second after a battle with esophageal cancer. he was 88 years old. today's memorial service is open to the public and will be held at the site that was formerly schuller's crystal cathedral. a private burial is happening after. schuller started preaching from a drive-in movie theatre in california back in 1955. he started the televised "hour of power" in 1970. but his ministry filed for bankruptcy in 2010 after a failed leadership transition. >> mark:coming up on the kron four morning news. search and rescue crews have suspended the search for two boaters who went missing after a deadly boating accident in the north bay. when the search could start up again. plus. crews fear only two dozen migrants made it out alive after a boat capsized off the coast of libya. what happened. and. when it had last been inspected. bulldog: you don't need superpowers to help someone. sometimes, all it takes is a warm heart and a cold nose. that's why mattress discounters good deed

. >> ifill: a pioneering televangelist, the reverend robert h. schullery today in artesia, california. for years in many households, his weekly program was sunday morning appointment viewing. >> if you're going to become everything you're meant to be, you better start dreaming bigger dreams than you have. you have to make your dreams big enough for god to fit in! >> ifill: radiating optimism and energy, schuller became one of the country's best known religious figures in the second half of the 20th century. he was ordained in the reformed church in america, and began with a drive-in ministry in southern california that reached members indoors and those outside in their cars. in 1970, schuller went national with his hour of power television program. and by 1980, he had built his $20 million crystal cathedral, one of the first mega-churches. >> we invite you to rejoice with us now! >> ifill: schuller's broadcasts reached 20 million viewers in 180 different countries at their peak, offering an upbeat theology without fire and brimstone or politics. >> lord w

. >> reporter: the reverend robert h. schuller was best known for the "hour of power," that influenced the generation of megachurch pastors. presidents came to worship, but it didn't start that way. when he was 4, guidance from his uncle. >> he put his hand on my head and said, robert, you're going to be a preacher when you grow up. and i said, oh, really? and i added it to my little prayer at night. >> reporter: in the 1950s he preached at a drive-in from the roof of a snack bar. >> this is the day that god has made. >> reporter: in the '80s his congregation grew. the $20 million crystal cathedral was the beacon of his popularity, but by the new century his ministry unraveled. the church filed for bankruptcy. >> life's not fair. >> reporter: diagnosed with cancer two years ago, tonight reverend schuller is remembered for his message. >> if you can dream it, you can do it. >> reporter: miguel almaguer, nbc news, los angeles. >>> when we come back after the break, we were one of the last to visit the iconic set of "mad men." what w