robert mckee comes home to my life i don't think it's the the notion of the story as person. how did you get

public relations folks the spin doctors if you will driving the news cycle john nichols along with robert mckee has me wrote a book about it the death and life of american journalism in a sense we are becoming one of the most propagandized countries in the world short staffed news stations often use company video news releases or v.n. ours like this one if your ex about chances are the first have been filled up before the age of five p.r. described as news the nutri good as gold mimics press releases also often read on the air or posted on the web before any fact checking is done with the focus often on getting it first rather than getting it right good evening everybody breaking news tonight but we are cutting into our program with some breaking news where corporate and government p.r. departments are filled with former journalists who know how to sell their message they understood how media worked what. reporters thought of as a good story as opposed to hype butch ward worked for nearly twenty years as a journalist with the philadelphia inquirer but after layoffs he left to work for health in

robert mckee comes home to my life i don't think it's the the notion of the story as person. how did i get it how did you get out of that how did that come about. well i've always been a teacher in my heart i taught acting for years at a studio called the vincent chase workshop and vincent chase is now one of the characters on entourage they named the lead actor after me so renowned and i just enjoyed teaching and they called one day after i had done the film bruce almighty and pepperdine is a spiritually based school so they thought i would make a fun professor to come teach the kids you know the art of showbusiness so i started with a screenwriting class but i have bowled into this larger conversation because i felt such a hunger from the students again about these choices that they were making the pressures that they were feeling and that's really what the class turned into it it's it's kind of a therapy session for all of us we talk about what's going on in the news in their hearts the pressures that they're feeling we try to you know this embody those pressures and reall

robert adams. he's accused of molestic several young students but he has not been charged of a crime. >>> sal says there's a new crash in san jose. where did that happen? >> 680 southbound at mckee. this road is partially blocked with this injury crash. but we're getting some good news. apparently they were able to clear it from the lanes rather quickly and there are only minor injuries. nevertheless you will see it at mckee road. if you are driving on the peninsula getting to the south bay, so far so good on 101 and 280 as far as not that many lanes of obstruction across the bay. 880 looks good. again if you're driving into oakland toward the bay bridge toll plaza. that traffic is nice this morning on the east shore freeway 80 is in good shape between vallejo and richmond. out to some live pictures, traffic moves well. on highway 4, traffic moving well. that's mist and fog, but i think it's moving along well. you can see traffic is moving along okay. there goes b.a.r.t. b.a.r.t. is starting off the morning. they say they are on time. >>> we do have areas of fog and temperatures close to yesterday's numbers. if anything we're right where we need to be as far as seasonal numbers.