3 c1 meredi meredith, roger staubach, and troy aikman. aikman and staubach because of winning the super bowls, but meredith sold this franchise to the city of dallaa,,and sold the team to the rest of the nfl. and more importantly, this is where i talked a lot about media in this. the fact that meredith went from being the quarterback of the dallas cowboys to one of the fouuding hosts of monday night football. >> dandy don. every time dandy don opened his mouth, he was selling the dallls cowboys with his accent. he was who he is. you got to understand, you can't discount monday night football for what it was. this was before cable television. >> yeah. >> this was the last time the nation gathered arrund the electronic camp fire every week. it was on monday night. and tuesday morning, if you went to work, if you went to school, even if you didn't follow football, you had to fake it and say something about monday night football. >> so monday night football as a franchise and meredithhafter his playing days were over were as much a myth and le