real business and the rothschilds have been very much emphasised on real business. megeve is a real business we have two hotels five restaurants and we have wineries and so on and you have to diversify your group. >>reporter: but what is it actually like to play golf on snow? >>milns: snow golf, where the greens are white and the balls are yellow. the most important thing is to keep your balance. not easy when you're standing on snow but let's see how it goes. >>byset: when you play on snow is like when you play on a sand trap on a bunker shot for everybody when they play that they never play long irons so when they play on the snow it is so much different. >>reporter: and as you might expect in these surroundings - it's not exactly a level playing field. >>guten: everything can change a good player can be a bad player on snow because there is balance you cannot stand really and how you play is completely different so that's when you have a chance when you are a bad golfer like me you have a chance to win. >>reporter: the fairways are in reality more like gentle ski

real business and the rothschilds have been very much emphasised on real business. megeve is a real business we have two hotels five restaurants and we have wineries and so on and you have to diversify your group. >>reporter: but what is it actually like to play golf on snow? >>milns: snow golf, where the greens are white and the balls are yellow. the most important thing is to keep your balance. not easy when you're standing on snow but let's see how it goes. >>byset: when you play on snow is like when you play on a sand trap on a bunker shot for everybody when they play that they never play long irons so when they play on the snow it is so much different. >>reporter: and as you might expect in these surroundings - it's not exactly a level playing field. >>guten: everything can change a good player can be a bad player on snow because there is no balance you cannot stand really and how you play is completely different so that's when you have a chance when you are a bad golfer like me you have a chance to win. >>reporter: the fairways are in reality more like gentle

hamburg in the 19th century and had by the late 19th century almost emerged from the shadow of the rothschilds, the dominant jewish banking dynasty of the 19th century. but siegmund wasn't part of that hamburg scene. his father was a sickly, idiosyncratic number of the dynasty who would probably have been regarded poorly at that time. [laughter] there he is with the young siegmun, and lucy in the first picture. and because he was unsuited to the financial cut and thrust, he was sent to a kind of exile, and that's where siegmund grew up. from almost the first moment he could, he read. he was a voracious reader, and i am here above all else to celebrate the book as a vehicle for the communication of culture and ethical culture. he married and flourished. he flourished not only as a banker, he hadn't really wanted to be a banker. he'd had, literally, an academic and even political ambitions. but circumstances obliged him to enter the family business. his father's savings were wiped out by the post-first world war, hyperinflation of 1923 and his ambitions in hamburg were dealt a lethal blow when t