ruslan kogan: correct.make him a business is all about win-win. how can i make this a win-win? out of all of the factories i spoken to in china, these multibillion-dollar organizations, a lot of their -- he didmaterial was not make sense. none of the images were aligned. this spreadsheet had numbers -- i don't like it when people send numbers. numbers need to be right in line with decimal places. i read did all of this for them. i translated the chinglish to english. makes sense.hing i annotated it. i made it look like a professional, western document. i said it back and said -- that might not be any value for you in my timing order of 80 dvds, but there are other ways i can add value to this transaction. result, they replied a few hours later thanking me and accepted my order. they gave me an even better price than they previously negotiated. not everybody is buying into the story. you have flaws of criticisms. among them coming from your own rivals. some said that you don't respect intellectual property r

which is weird, i did not want haslinda: ruslan kogan equates unconventional. yone looking for a job would with you had better not be sending his or her resume by hotmail. why is that? ruslan: someone who uses hotmail, chances are they set their e-mail up 15 years ago and have just never bothered to look at what else is out there. newer technologies have come along like gmail, which lets you search or e-mails much easier. we use that internally in our organization. also, we look favorably people that have their own domain name. somebody who purchased their name and uses that as their e-mail. we want tech-savvy people. we want people who know how to research online. people who keep up with technology, who swim against currents. that is one of those little things. e-mail address, that says a lot about you. we have logical reasoning tests that we send to everybody who applies. haslinda: is it fair to say that the typical profile of your employee is either the gen y, the millennials? haslinda: it would be. yeah. people who grew up with the internet are much more lik

ruslan: people who grew up with the internet are much more likely to succeed when they apply for a job at kogan they don't know how to use the internet. haslinda: the average age is 26? ruslan: 26 or 27 is about average. -- 32 i amone of the one of the oldest staff. haslinda: you don't believe in official training, formal training because you say all the answers are right there. google. ruslan: correct. we think formal training is for people that want to look like they are learning, whereas google is for people that actually want to learn. for a lot of our senior managers formal training is not an option because most of the things we are doing, no formal training exists. by the time something gets into a university degree or some sort of formal training it is old information. whereas if a new piece of software comes out today, you can learn about it tomorrow on google. and we are solving problems for the first time. that is why we need to teach our staff not to rely on others for information, but they go out there and get it themselves. haslinda: you don't reward employees in the natural way. t