in this lake-effect snow last set of results, we've done very well in india, brazil, the south africa, russia. but we've had challenges in places like china, in the buy due sector, where we're doing very well, and in nigeria beer. so there's more volatility in the emerging markets right now. the demographics are good. gdp growth is fast in the emerging markets than it is in the developed world. >> what what is the consolidation play here? or is there a consolidation play? we just saw the deal with beam a couple of weeks back. it always feels like there's a couple of brands that are still outstanding there. >> well, if you look at the history of our company, and even in the last three years, we've had made some major plays in the emerging markets, spirit and beer worlds. wheelchair spend about $5 billion building positions in turkey, india, brazil, ethiopia, tanzania. our footprint now is much more balanced between the developed and the emerging worlds. however, the company has a strong balance sheet. we intend to retain and extend our leadership position. and we look at everything and clearly