>> that's kind of ridiculous. >> we were talking yesterday about the samsung galaxy alpha, which is this phone they released stealthily. looks a metal casing, it five, the effects aren't as good as the samsung galaxy. are we seeing samsung just throwing things at the wall to see what sticks? >> that a samsung strategy. it has always been their strategy. that's why they are in every industry in the universe. they have the means to just throw products out there and try things, and see what works for them. i think they are not only feeling threatened by apple, but mid-to low-end. they will be trying a lot of different things. >> do you think we will see a strategy shift from them? there've been reports that their head of mobile is under a lot of pressure right now, given all the market share that they have lost. >> i think it is likely they will try to read group on the stuff. as long as they are in control of their own destiny, and google is with android, they will have a really hard time differentiating. this is the same play we saw in the pc space. they have some real work to do if they

we were talking yesterday about samsung galaxy alpha, a new phone they sort of released stealthly. there wasn't a lot of fanfare. it has a metal casing. it looks a little bit more flagship but the specs are not as good as samsung galaxy. but we are seeing, again, -- are we seeing samsung just throwing a bunch of stuff at the wall to see what sticks or does this make sense? >> samsung's strategy, always been their strategy. that's why they're in every industry in the universe. they have the means to throw products out there and try things and see what works for them. i think they're probably not only feeling threatened by apple at the top end of the market but xiaomi at the mid-to low end. i think they will be trying a lot of different things. who knows how much will work out for them? >> do we think we will see a strategy shift from them? there were reports the head of mobile is under pressure now given all of the macht share they lost worldwide. >> i think it's extremely likely we will see them try to regroup on this stuff. reality is as long as they're not in control of their own

launch but nevertheless samsung is getting a jump on apple, re -- revealing its newest smartphone aed of the new iphone. this is a departure from older phone, it's called a galaxy alpha, has a metal casing instead of a plastic one, has a 4.7 inch screen and comes in five colors. it will be available starting in september. the top phone make has seen its worldwide market share decline. joining us now is bob o'donnell and michael gorman. they just released this secretly, just a press release on their website. not a lot of fanfare. what is your reaction? >> it looks like a decent phone. it is kind of what we would expect. it just shows how often samsung really does -- i hate to say it -- slavishly copy apple. if you look at the look of the general phone, it's very much like what we have seen apple do. the interesting thing is i think apple will do a bit of a twist, we'll see where it might be more surfed. then samsung will be a step behind. it is plastic on the back, to be clear. it is metal on the edges and plastic in the back. it will still look and feel very nice. it is a big challenge trying to compete these days, because these phones are getting to be so similar. >

samsung is a departure from the older phones. it's called the galaxy out for. it's got a metal casing into the plastic. it's got a 4.7 inch screen and comes in five colors. the alpha will be available in september. the smartphone maker has seen its worldwide market share the klein to 25% in the most recent quarter. joining me, michael gorman. released this secretly, just a press release on their website. not a lot of fanfare. what is your reaction? looks like a decent phone. it is kind of what we would expect. it just shows how often samsung really does -- i hate to say it -- slavishly copy apple. look of theat the general phone, it's very much like what we have seen apple do. -- tol be interesting it see if apple will do a bit of a twist where it might be a bit more curved. samsung will be a step behind. to beplastic on the back, clear. it is metal on the edges and plastic in the back. it will still look and feel very nice. it is a big challenge trying to compete these days, because these phones are big -- are getting to be so similar. read, is news that i it a flagship phone? it has some flagship specs. the cameras not as good as the galaxy s5, for example. but