to be honest santana chito grew up amid the orange groves along the eastern coast after studying fashion in the land she returned home to marry the knowledge she acquired in italy's fashion capital with the fruits of her native region. here in sicily waste disposal is a huge challenge for the orange juice industry. gave me the idea to combine two typical italian products fashion and citrus fruits and yes the one you bought at a company aimed at making fashion more sustainable. in twenty fourteen she in the friend found it a startup called orange fiber to experiment with the fruit and developer production process to turn orange juice by products into fabric juice producers on the island collaborated on the project. in the end that they press the juice out of the oranges and what's left over is this here the peel. go. now we extract the cellular is from the peel with a process that we have paid into it yes they are more. the room material is sent to a factory in spain that extracts the plant fibers from the peels and spins them into fine yawns. these go back to which late where another par