emily: sarah frier, i know you'll keep a surprise -- keep us apprised.nd debra williamson, thank you. now to the broader market with flash with the dow turning in its best performance in two years and tech shares helping lead the comeback after a two day pummeling that sent the global equity market volatility back to the forefront as the stocks saw wild swings on the day. it are bring us highlights our is bloomberg reporter abigail doolittle. lot to: we've had a report on. we had major averages down more than 2% and going between gains and losses on the day. and the rebound rally at the end of the day, snapping up the high-quality names like apple, amazon, macron, nvidia. that fear of missing out. the question is whether or not we will see the buying power last because the technicals are a little shaky for the major averages. if we look at the major averages, they are still down about 5%. at that standpoint, sellers are in control. a little bit of relief for the buyers today on the day, right at the end of the day. emily: is the volatility going to last?

joining us from seattle is debra williamson, and sarah frier who covers snap for us. did snap get right this quarter? sarah: they had been transitioning their advertising business to make it more automatic and programmatic, selling automatically, which means that they can have a bigger base of advertisers. the price of ads has actually gone down, but the volume and the amount of time people look at these ads go up. so snap has been able to make this work for them in the first quarter for the first time. emily: deborah, what is jumping out to you? we know they have been doing a lot. there is the whole redesign, and perhaps we are seeing some of the results of that, what do you think is really driving these results? >> i think it is a couple of factors. i think that of all, snapchat , first really needed this quarter. because the previous quarters were not so good for them, so this is a positive sign for the company. i really feel that users are still heavily engaged with snapchat. that is proven out i the increase in user growth rate this quarter. i think that advertis

billy gallagher joins us along with sarah frier, who covers snapchat for bloomberg.rned down $3 billion. how did you decide to write this book to years ago? -- two years ago? what do you think the smart move was? writingt and started when i was a sophomore, in my first interview -- and my first interview was about snapchat. lucked out there. emily: very fortuitous. billy: exactly. i was drawn into how much my printer using snapchat and how much of the media did not understand it. fascinating story and i wanted to keep following it. emily: sarah? sarah: i am very curious how you have seen evan grow from the early days when he was basically a frat boy at stanford and you're watching him party and you describe in your book to now i saw him yesterday at the goldman sachs technology conference talking to a room full of guys in suits. has he grown up as a leader? what techniques do you think he has used to get there? emily: all the. heated -- hold on. he did not just party. there were very question what emails. billy: it is interesting what he has managed to add and change

here to tell us more about this is sarah frier who covers facebook on bloomberg. ot a dislike or thumbs down button, when you see a comment to the right of the like and reply option, there is a down vote option, and so far this is a small test in the u.s. facebook is not using it to write comments and is only happening on public posts, those are posts from public figures and media organizations. this is very interesting to me because in 2016i wrote the story of how facebook is rethinking the like button. never wanted to consider having a dislike button because it would have to much negativity on the side and people didn't want to get on facebook and be upset. , theyit is interesting flat-out ripped off the idea of snapchat with instagram stories and facebook stories. house --nd their white and everyone else. now this is taking something that reddit has that is popular, and one can look at reddit and say how come facebook cap on what reddit has successfully? are they going to take their best ideas from everywhere like apple used to? there is a lot of concern about t

also, sarah frier recovers snap. what did snap get right this quarter? rah: they been transitioning their advertising business to make it more automatic, more programmatic. they're selling as automatically which means they could have a better base of advertisers. the price of as have gone down but the volume and the a lot of time people look at these as going up, snap has been able to really make this work for them in this quarter for the first time. emily: we know that been doing a lot, there is a whole redesign and perhaps we are seeing some of the results of that. but what do you think is really driving these results? >> i think it is a couple of factors. i think that snapchat really needed this quarter and because quarter was not so good for them. this is a super positive sign for the company. i feel that users are still heavily engaged with snapchat. that is proven by the increase in user growth rate this quarter. i think advertisers have been skeptical. they still see snapchat as a place where they can be super experimental. where they can try new t

david: sarah frier from san francisco, thank you. how technology might be able to protect the u.s. election system as we head toward the midterms. ,ur guest is the ceo of fireeye kevin mantia. live from york, this is bloomberg. ♪ retail. under pressure like never before. and it's connected technology that's moving companies forward fast. e-commerce. real time inventory. virtual changing rooms. that's why retailers rely on comcast business to deliver consistent network speed across multiple locations. every corporate office, warehouse and store near or far covered. leaving every competitor, threat and challenge outmaneuvered. comcast business outmaneuver. we use so why do we pay touters thave a phone connected. when we're already paying for internet? shouldn't it all just be one thing? that's why xfinity mobile comes with your internet. you can get 5 lines of talk and text included at no extra cost. so all you pay for is data. choose by the gig or unlimited. and now, get a $200 prepaid card when you buy an iphone. it's a new kind of n

when neil kelly and "bloomberg technology" reporter, sarah frier, peggy for joining us.lephone,ing us by joyce, thank you. you, we areors like struck by this indictment and what we heard from robert rosenstein, how much information they have gathered. they say, ourh specific communications about what went in within this conspiracy that was large and located offshore in russia. how do they come up with disinformation? >> this is the tremendous effort those of us who have spent time in the justice department have been expecting to see from bob mueller and rod rosenstein all along. ais shows they have amassed number of people walking them through the internal operations of this conspiracy, whether it is in russia or the united states or other countries. inhink you are correct saying they have amassed a large amount of information and this detailing howay russians work, and no one can call this a witchhunt. not going to ask you to speculate, but can you gather this information using signal intelligence? they have people on the inside as a practical matter? >> it seems likely

we broke it down with a market analyst, deborah, and a bloomberg reporter sarah frier, who covers snap>> what did snap get right this quarter? >> well, they have been transitioning their advertising business to make it more automatic, more programmatic, selling ads automatically, which means they can have a bigger base of advertisers. the price of ads has gone down, but the volume in the amount of time people look at these ads is going up, so snap has been able to really make this work for them this quarter for the first time. emily: deborah, what is jumping out to you? we know they have been doing a lot, the whole redesign, perhaps we are seeing some of the results of that, but what do you think is really driving these results? deborah: you know, i think it is a couple factors. first of all, snapchat really needed it this quarter, because the previous quarters were not so good for them. so this is a super positive sign for the company. i really feel that users are still heavily engaged with snapchat. that's proven out by the increase in user growth rate this quarter, and i think that

let's bring in sarah frier, joining us from san francisco right now. ell us what was really driving such a big beat for the quarter. all,: first of expectations were extremely low. this company had missed its first three quarters as a public company. this was their chance to prove everyone wrong, and they did. they put out revenue that blew past estimates fueled by this switch to a different kind of advertising system, a more automatic programmatic advertising system that brings more advertisers and makes it easier for them to buy on the platform, so we saw some success. their userncreased growth, which is another factor that people were very concerned about last year. betty: sarah, is this sustainable though? are we talking about the short-term effect here? sarah: it's unclear. it's still a very young, volatile company. they have had some management turnover. they are working on a major redesign of their application. in the words of steagall, it will separate the social from the media. they will be in a separate part of the app from the stuff that come