here is sarah frier from san francisco. erall number was downgraded on who was affected, but it is pretty unnerving but data these people have. sarah: 30 million people overall had their access tokens stolen which means hackers were able to get in. upon further investigation, facebook realized of those 30 million, half of them had the sensitive information you're talking about, the search information, location information. that is not something someone to get from your profile publicly so it is very concerning. that sort of data is difficult -- people don't really share that on the web otherwise. joe: on the one hand, fewer thane may have been hacked the initial headline number that came out, but the people that were hacked, i think there were 14 million, a had pretty intimate details revealed. what kind of stuff for the hackers able to learn? sarah: the hackers rape able to learn also took things. their religion, gender, location, hometown. all of this information that, when you have personal information go on the web it ge

let's welcome sarah frier in san francisco. this comes after the founders quit last week. we'll does bring more stability? sarah: adam mosseri took on the role of directing instagram's product in the spring day and he is a longtime confidant of mark zuckerberg a, he has been at the company for about 10 years, so yes, it brings continuity but more ability for instagram to integrate with facebook. hisould note, adam mosseri, new title of the of instagram, not ceo. ay giving the news tod the signal that there will be continuity for instagram's culture and community and he will try to deliver on their vision. shery: what are we expecting to be the dynamics between adam mosseri and mark zuckerberg? it is a very different

also with me in the studio is sarah frier who covers facebook. rah, there is a situation rapidly developing right now where you have the left wing candidate calling for an investigation into the right-wing candidate for deliberately running and deploying fake news, not just on facebook, but on whatsapp. what do we know? sarah: haddad has been attacked by a lot of this misinformation, and he is asking federal authorities to see if that is onaro'sfrom bols campaign. a lot of the venue for this attack is on whatsapp. that is something important to think about. as facebook deploys the war room where they are trying to see the fake news trends and find reports about not just voter suppression but hate speech and spam, whatsapp is a harder platform for them to deal with because they cannot see what people are sending each other. emily: the initial election happened on october 7. we have heard about the violence and we have heard about the misinformation. what was the election like from your perspective? >> i think we had a very large scale of misinforma

athave sarah frier in -- 5:00 p.m.have sarah frier here to talk. >> the numbers are not too great but they are more than what people thought they would be. when the was a massive slowdown, people fear the worst, and it is not anything super alarming. the shares fell a little bit before recovering a little bit. analysts are waiting for the comments in the call. this is good that they are not shrinking. david: just an interesting number i'm pulling out of the slide, advertising revenue in what they call the rest of world north americac to or europe, declined quarter over quarter. that is not good and is not what fourth second or third quarters in the past. if they are not growing, it probably means economic downturn in developing countries is hitting them. that is where their long-term future lies is in the rest of world because some of these countries just entering the global economy. joe: what is your take away on usage, sarah? sarah: i think the company still has a lot of levers it can pull to bring people into facebo

also with us is sarah frier who covers facebook for us. what you make of mark zuckerberg squarely putting the target on has hitre as tim cook back at facebook about how it handles data and how it handles privacy? richard: i think it is less about this war between apple and facebook. you are looking at the youtube versus facebook and the reality is, facebook is one of the dominic companies in terms of mobile time spent. feareality is, despite the that people are abandoning facebook, the reality is there is 1.5 billion people using facebook everyday. facebook, not the other applications but facebook itself. there is 800 million people using marketplace. to me, i have never used the market place to have. i don't know anyone who uses the marketplace to have. they say there is 800 people -- 800 million people using that. they highlight cars. there is somebody things facebook is doing better not always obvious to someone in the u.s.. i think there are places in the world like indonesia where facebook marketplace is the default way in which goods

caroline: always great to get your take on this, sarah frier.adcom has won over the european union. the eu has approved the takeover of ca technology. we bring you the latest. this is bloomberg. ♪ jamal khashoggi khashoggi >> this is bloomberg technology. broadcome's proposed takeover. thatberg has also learned the u.s. is investigating with the technologies when -- the probe has to do with a memo circulating in congress, giving the pentagon's assessment of the risks involved with purchase.s planned broad com says the memo was fake. first of all, let's just talk about the european commission. expected? >> yes. it was expected. very littlere's left in terms of regulated clearances. i think they only need approval in japan, which is kind of a foregone conclusion. it comesexpected but sort of along this backdrop of in bothl manipulation c.a. and broad com. >> let's begin with this memo. what exactly happened? live and everyone thinks initially it's real, that they're being investigated. it up evenck further, broad com is a company the crosshairsn o

for more on the story, let's bring in sarah frier, who covers the social network. e pages trying to do? sarah: this is different than the kind of interference in our politics we have heard russia and iran coordinating. this is actually people in the u.s., these domestic accounts that have been trying to use and shockingncendiary political news to get people to click on their sites and into the ads they are trying to run. it's more of a financial operation to try to make sure they can book people, -- hook people, the same way they do with health news that is a little scary or celebrity news that is a little shocking. now politics is in the same category of things people click on. it has become a target for spammers. caroline: do we have any idea as to whether these tactics are very different than those employed by russia or iran? do they also do it for financial gain in some way? sarah: they are trying to run a misinformation campaign. they were coordinating real-world events that people showed up to to protest. they wanted to cause some chaos in the united states. t

let's welcome sarah frier in san francisco. this comes after the founders quit last week. more stability? sarah: adam mosseri took on the role of directing instagram's product in the spring day and he is a longtime confidant of mark zuckerberg a, he has been at the company for about 10 years, so yes, it brings continuity but more ability for instagram to integrate with facebook. hisould note, adam mosseri, new title of the of instagram, not ceo. ay giving the news tod the signal that there will be continuity for instagram's culture and community and he will try to deliver on their vision. shery: what are we expecting to be the dynamics between adam mosseri and mark zuckerberg? it is a very different situation. what i've been hearing is now that there is not really a visionary driving it all ordered, there's going to be a product group within facebook. cross promotion. we have already seen a lot of ist happen, and adam mosseri going to be reporting to chris coxe who he reported to when he was running facebook's newsfeed. for many years, mosseri was the head of facebook's ne

joining me, david kirkpatrick and sarah frier. iribe'swe know about reasons for leaving and do they differ from that of the other founders? sarah: you're seeing a trend right now. all these companies were convinced to join facebook in part because facebook said they could remain a little bit independent, sort of like the same independent company they always were, but within facebook, with all these resources to grow faster. it looks like that kind of promise is eroding a bit. iribe said he needs time off because he has been in the game for 30 -- 20 years and he needs a break. whether that's the real reason, i'm sure we will find out soon. it's part of this larger trend of facebook taking a little more control over the future of facebook, which is, as we have spoken about on the show, the future of facebook will be more diversified than facebook itself and the newsfeed. it will be dependent on these other properties to bring money in that is more diversified and certainly v.r. is one of the longest-term bets. emily: iribe's departur

caroline: joining us with more detail is sarah frier in san francisco. y they scale back the number, but there is intimate information that they garnered. sarah: although there are fewer profiles affected then maybe facebook it feared, the kind of information that has been taken by these hackers is rather intimate. the thing about this kind of hack, as somebody get your password or somebody get your login information, you can change it. if someone get your personal life details, you are with that for the rest of your life. the hackers, even if we do not see them immediately put the information to use, it can hold onto it for years and do very damaging hacks down the line knowing what they know about you. caroline: talk to us about the kind of details they have. in particular, they have focused on 400,000 where they have gotten really up close and personal. sarah: those 400,000 accounts that they initially connected to served as a gateway to the rest of the 30 million that were affected. of the 30 million, it goes half and half. half they just got name and

let's bring in sarah frier, who covers facebook. a line that tim cook has been giving over the last year, perhaps slightly upping the ante here, but is tim cook current. ? -- correct here? reporter: iphones are known for their very high level of security. the thing that i would push him on is that there is an entire developer network that apple does have where it really allows people who use iphones and apps to give as much information as they want to developers. sometimes even beyond ways that they truly understand. if apple is going to be out there talking about how good it is at privacy and security, there is more that they could do. if they want to lead here, they could take a few extra steps in that direction that could really help go a long way to improving user privacy. emily: apple's business model is very different from a company like facebook and google. one of the things that tim cook talked about, and he used the word bunk -- he said it is bunk that companies need as much of your data in order to operate. isn't that what

let's bring in sarah frier. a real focused on the fact that they are losing this once again, sarah?that is the case. even though revenue beat estimates, the revenue is get a be building off a base of an audience that has to grow in order for the company to continue growing. that hashis product had this great standing among youth markets and the youth market is fickle. if those people are leaving the app and are not able to grow internationally as well as people thought they could, that is a problem for the future. they said not only did the user growth decline, this quarter, but they expect fewer users next quarter as well. and you have had a long day early this morning, twitter said it's monthly users were down. is that a different case of them continuing to clean up their numbers and get rid of spam and bots and all of that stuff? and thus, from a quality standpoint, snap is in a different category than twitter? sarah: right. snap does not have that kind of problem with bots. there is not intended for things to go viral on snap the way they would on twitter. you cannot really star

aaron kessler from raymond ch'ss, and bloomberg te sarah frier, thank you both.is announcing a rollout of carpool. the feature enables users to request rides from other members. the ultimate goal is to decrease the number of cars on the road. the company has spent the last year testing in states like california and texas. the ceo and asked about how the company sees itself competing with the likes of uber and lift. >> we don't see ourselves as taking on uber or lyft. we are taking on single occupancy vehicles. to drive alone in your car to work, that is our competition. we want to give you a better experience so you are willing to take someone with you. they are part of this, but they will be part of a full mobility solution. there are scooters, cars, all kinds of components. we are focusing on the long haul. san francisco to mountain view, we will give you a price that is a fraction of any other alternative. we will give you an experience that will actually be a lot more fun. emily: how big do you think this business can be? >> that's a great question. we don't

we have david for to discuss -- david kirkpatrick to discuss and sarah frier. sarah, you interviewed masayoshi son. what do you make of this new wework deal? plan: it fits in with his to deploy $100 billion every two to three years. that is a lot of cash. the size of the wework investment would fit right in with that. it works for wework which is doing a big extension into asia and other areas. the one missing piece is will it pay off? emily: that is the question, david. wework was seeking a $35 billion valuation. this would be much less. it is still losing hundreds of millions of dollars and has yet to prove that the revenue bringing in a sustainable and if it continues to grow. is this a good bet for softbank? sarah: it might not -- david: it might not be a good bet for some people but wework and the softbank vision fund our shoot the moon operations. wework is a shoot the moon company and the softbank venture fund investment fund is a shoot the moon investor. they are willing to make you make this bets -- humongous bets and are enabling each other. another 10

joining us now is sarah frier. who is adam mosseri? ck loyalist? worked on the news feed and was brought to instagram in the spring to be the director of product. that sort of helped bring in of facebook's goals for instagram, and now he will take it over. the way this was managed, you are seeing the picture of several people together announcing this as a friendly transition. he says on his instagram that he plans on establishing the same sort of values and focus on the communities the founders have. after the news we reported about the tension there has been in recent months between instagram and facebook that led to the founder's departure, they are trying to explain today that not a lot is going to change, although gradually, it will. emily: you reported he was the most likely person to get the job. we heard employees internally have been frustrated, nervous. what is the feeling now? sarah: people expected mosseri would take over this role. the main problem employees are facing is there's not going to be somebody with a founder level authority t

bloomberg'ss is facebook reporter sarah frier. what stood out to you?> just going back to that quote, zuckerberg knows that in the next period, they will have to figure out how to grow in areas beyond facebook itself. althoughtands that revenue is going to slow down in the short-term, there are bigger opportunities ahead. what he said on the earnings call with that the way people are sharing on facebook is going to shift. ephemeral more in the kind of sharing like on instagram stories and it will be in video, where people are interacting with videos on facebook watch and instagram tv. he did mention competitors, he said instagram tv and facebook watch are nowhere close to you too. he says their messaging services are competing directly with i message. i thought that was interesting, i never heard him directly mention competitors before, but he showing that basically, this next era of facebook investment is going to take people away from those news feed ads which have been such a growth driver in previous years. shery: what did he say about those intangi

emily: raymond james, aaron kessler and sarah frier. coming up, the u.n.he world just one a -- one decade to get a handle on global warming. we look at how tech could be part of the solution next. this is bloomberg. ♪ emily: the latest climate report from the united nations paints a grim picture. the world is teetering on the edge of failure when it comes to containing global warming, and the solution comes at a cost. the intergovernmental panel of climate change says the world must invest $2.4 trillion into clean energy every year through 2035 and cut the use of coal fired power to almost nothing by 2050 to avoid catastrophic damage from climate change. the report notes the atmosphere is already one degrees celsius warmer than it was at the start of the industrial revolution, in -- and predicts it will rise by three degrees by 2100. and that is double the pace targeted in the 2015 paris accord. so, will technology be able to save the planet? on monday, we spoke to our sustainability editor and an expert in climate adaptation and resilience, and the founde