sarandip is historic name for sli --sri lanka. i didn't know that the word gonsha had been produced by the duke of wellington. so i think it's the perfect book for word nerds and madman, between you and me by norris, anybody interested in books, anybody, it's an interesting book. one of the greatest things about the memoir is description. he wasn't from that class or that world and realizing the extent to which the dictionary had been shaped by upper middle class readers but are people who don't necessarily spend a lot of time working. the dictionary had been shaped by detective novel but it was very male and very excite and very british. >> >> it really depends on the kind of book for fiction did is important and other types as well. i don't blanket is essential with history and politics if it is driven by npr or radio but we have seen towards smaller and smaller factors in the way we publish and promote books like the social media or people can enter into people's homes with book clubs but through programs i know nothing about.