it was called sawa, or the islamic awakening. >> it was the sawa.it's all about religion and about how to practice islam. >> the sawa was the islamic awakening of the 1970s. it was particularly appealing to someone like bin laden, who's already very religious. islamic awakening suggested we're going to create more islamic societies around the middle east. >> translator: he come from a generation of angry islamists who wanted to change the muslim world for the better. my name is jamal khashoggi. i met osama bin laden in 1987 in jeddah, saudi arabia. >> reporter: khashoggi was himself caught up in the awakening. as a saudi journalist, he spent time with bin laden in afghanistan, saudi arabia, and later in sudan. how was osama bin laden influenced by the muslim brotherhood? >> he started with the muslim brotherhood in saudi arabia. he was very much influenced. >> the muslim brotherhood was born in egypt, and again and again bin laden is influenced by egyptian ideas, egyptian political organizations, and egyptian people, and thetend to move him in a mor