. >> the gruffalo monster was originally created by axle scheffler. even before the film's released, the children's book of the same name was a best seller worldwide. >> the feeling i had gotten when i saw the gruffalo move was interesting. i always grew the gruffalo from the side, so i got see him from the front and back and zehr every -- >> the gruffalo was the biggest project yet for he and his team. he and six colleagues founded the studio in 2002 when they were still students of a film school in lewd wicksburg. >> there's such a division of labor in animation, it's rare to find snncommock do it all. >> it's easier if you've known each other for eight, nine, 10 years and are aware of one another's strengths and weaknesses. >> the studio's first big break through was the 2002 film. then they received tension on the film festival criveraget especially from movie stars. the gruffalo also brought them into annual rec in addition shsm >> wouldn't it be great if we could still continue working at our studio even if projects do get more specialized and b