with scottra's smart text, i can quickly understand my charts, and spend more time trading. bar lets my account foow me online so i can react in real-time. plus, my local scottra office is there to help. because they know i don't trade like everydy. i trade like me. i'm with scottrade. nnouncer) ranked highest in instor satisfaction with self-directed services by j.d. power and assoctes. ♪ ♪ liz: when i say college campus, i bet you immediately picture youngsters in their teens and low 20s wearing school hoodies, but lately the landscape of college towns is really changing and attracting a surprising new demographic. baby boomers, that's the group born between the end of world war ii and 1964, are increasingly retiring to more vibrant venues such as college towns. so what's behind this new trend? jeff flock live at ann arbor, michigan, with more on this. >> reporter: it is behind people who just don't want to give in, you know? the generation before the baby boomers, they were content to go to dell wwb and pray shuffleboard maybe, but not the guy in the front seat of this ca