more like a film director than an auto executive, but he is now the industry's biggest star. >> sergio marchionne ceo of fiat had already rescued that company from financial ruin, and in chrysler, marchionne saw at least one similarity: both companies had been through hell. >> i remember when i came here in 2009. there's nothing worse for a leader than to see fear in people's faces. it's been a long rocky road, but the fear is gone. >> what were they afraid of? >> of not being here. all right, it's that simple. this was really a question of existence. there's nothing worse in life than to sit there and be the victim of a process that's outside your control. >> and that was exactly the situation at chrysler in early 2009 when marchionne began negotiating with the federal government over a controlled bankruptcy of chrysler that would allow fiat to take over the failing auto company. it was the last hope for chrysler and its 54,000 employees. >> and there wasn't a ceo in the world from the car side that would have touched this with a 10-foot pole. >> it gave you a little leverage? >> it gave me some

ceo sergio marchionne labeled it "not so glorious." the car-maker's earnings took a hit in large part because of an agressive schedule of new vehicle launches. kelsey mays of cars.com says those new vehicles will be critical to chrysler's results going forward. "you're comparing it to a quarter that was very very successful a year ago, and because of that, we're probably not going to see profits hit that again until q3, q4 as chrysler advises, because that's when there's going to be new product. at the end of the day, it's all t getting more cars, new cars, into showrooms - especially in this growing u.s. economy now - and allowing consumers to see them." the company added that it remains on target to achieve its goal of $2.2 billion in full-year earnings. ceo marchionne says that while the task ahead for chrysler is "daunting," the company is committed to those targets. the struggles of for-profit devry university may end up benefitting students - at least in the short-term: after declining earnings, revenue and enrollment, the school

sergio marchionne who took the chance. david: tesla has news by the way to report.nymore on that. tesla is announcing its first leasing program. we heard a lot about announcements that they were going to make in this hour. that is the first of them. liz: right, it is going to be in conjunction. they're calling it revolutionary leasing product with wells fargo and u.s. bancorp. they're saying by the way, they came out with good numbers for the model s sedan. they say they are pegging their model s resale value to the mercedes s-class. they have a deal with mercedes. it is very interesting to watch the stock. it is slightly higher in both the bid and the ask from the closing bell. more to come in just a minute. david: a lot of people were wondering whether folks out there, the consumers would pony up all that money with the model s. if you have a leasing program maybe you try it out for a year, maybe two years. this is a huge move. actually not an expected move. this is one of the things that elon musk is bragging about. we'll see whether the stock price goes up furth