. >>> when this woman launched her baby care, she started with a single product, shampoo body wash.wo decades later, she sells over 200 products and is worth more than $250 million. we sat down with jessica at her headquarters in the heart of los angeles where she shared her tips on bubbling up to the top. ♪ >> when i first started california baby, my goal was to change skincare for the american child. my goal was to replace the sulfates. did that. replace the synthetic fragrances. we did that. it was all about creating a 100% natural preservative. how do you do that? it's about saying yes, we can. we're going to do it. i don't know exactly how, but we're going to do it. fake it till you make it, right? i've got to get people on board with me, right? they say, if she thinks we can do it, i guess we can do it. you have to get a few wins urned your belt. i remember one time i had a very large supplier and i was talking about something innovative. they said, you know what, jessica? we'll do whatever you want because you have proven you can build a successful company and that was great.

founder jessica -- launched her skin care brand for kids in 19 t95, e started with one product, a shampoo body washw they sell nearly 100 products and worth $250 million. we sat town with jessica in the heart of los angeles at california baby headquarters where she shared her tips on bubbling up to the top. >> i first started california baby, my goal was to change skin care for the american child. my goal was to replace the sulfates. i did that. replace the synthetic fragrance. did that. the last six years it was all about creating a 100% natural preservative. >> how do you do that? >> it's about saying yes, we can. we're going to do it. i don't know how. fake it until you make it, right? i got to get people on board with me. if she thinks we can do, i guess we can do it. you also have a few wins under your belt. i remember one time i had a large supplier and i was talking about something innovative, and they said to me, you know what, jessica, we'll do whatever you want because you've proven that you can build a successful company. so that was great. i was like, oh, i like that. but i had to have