as shannon wilson reports... he helped a family escape from a burning house. << : "this is where, the room, where the fire started at." sunday evening shameka damper takes stock of what's left of her childhood home... (shameka damper, fire victim/not on camera): "as you can see, he lost, everything, all his clothes. he has nothing." damper's mother, father, and three brothers, were getting ready for church on sunday morning...whe n the light in her brother's flames. (shameka damper, fire victim): "a lot of memories, is burnt." meanwhile... omaha officers robbie goering-jenson and anthony abboud (ah- boo-d) were responding to a call down the street - when they saw the flames. the officers helped shameka's father and brother outside the house, when they heard screams from inside. officer goering- jensen ran back in to help shameka's mother and her two siblings out of the home. her parents are in their eighties, and her three siblings are all physically disabled, one is even bound to a wheelchair. all five made it o

. >> reporter: chip wilson is the maverick founder of lululemon . wife shannon the lead designer. they turned the yoga pant in a multi-million dollar industry. >> i say lulu lemon was my third parent in a way. >> they founded ace. concept, combining function with fashion him using a high end washable fabric shannon developed called technical cashmere. >> that was the trick, being able to retain that incredible, soft luxurious feel of cashmere and then adding the benefits of stretch and recovery and wash and dry. >> reporter: chip kit and ace is build from lululemon , from a small design facility if new segment, workout clothes worn casually in every day life. >> my lawyer when i went to register the name lululemon . he said, yeah, like yoga will work. >> reporter: not only did yoga work? it made wilson a billionaire. >> i schmy own ideas, my own drive. i never really agree with other people. i don't think it's possible to be creating a future that would otherwise not have existed without being controversial. >> reporter: but those qualities that fueled his success also caused trou

wilson is the maverick founder of lieu -- lululemon. they turned the yoga pant into a multi billion dollar industry. son j.j. and shannon founded kit and ace, the concept combining function with fashion, using a high-end washable fabric that shannon developed called technical cashmere. >> that was the trick in creating the recipe was being able to retain that incredible soft, luxurious feel of cashmere and adding the benefits of and dry. >> kit and ace is build on the success of lululemon, from a small design studio in 1998 in vancouver, the company created a new segment in retail. workout clothes worn casually in everyday life. >> my lawyer when i went to register the name lululemon, he said yeah, like yoga will work. >> not only did it work, it made him a billionaire. >> i have my own ideas, my own drive and never really agreed with other people. i don't think it's possible to be creating a future that would otherwise not have existed without being controversial. >> but those qualities that fueled his success also caused trouble. wilson clashed with the board, stepped back from the company. the board asked him to retu