shawn mcdaniel did the most bare knuckle push-ups in one minute with 100 pounds on his back. and kyle peterson created the record for the most catches while juggling three clubs hula hooping and riding a unicycle. >> 15. >> yes! >> since it is a crowd source site if record setter gets something wrong, they hear it from the users. last year they mistakingly c confirmed the world's largest pie fight. >> within a day somebody left a comment that said, here's a link to a youtube video that shows a larger pie fight, and we reached out to the larger group, and we changed our ruling. >> record setter started as simply a fun activity and not a company. something that dan created at the outdoor festival burning man. >> it was a fun hobby that my friends and i were doing once a year, but the project was sticky. and people loved this open challenge we gave them to invent their own world records. >> so after a few years dan quit his full-time job in advertising and pouring all of the money he earned from freelance jobs of turning this hobby into a business. his partner cory did the same.