. ♪ betty: this is shiprock. it is norwegian cruise lines' solution to younger cruisers.nnials on the whole have a lot of money to spend. $1.3 trillion of it. and a piece of that demographic could help the industry sail back into double-digit profit margins. the clia, the cruising industry history group, they have came out with numbers say that the average cruiser is about 50 years old, makes over $100,000, white, and generally an affluent traveler. but they are essentially that demographic so it's not very diverse. richard: well, again, that is part of what we need to help explain because the diversity is growing dramatically, both in ethnicity, in age. betty: some of the reports out about the ship say that the reason why it is such a game-changer, or at least something that people are excited about and getting a lot of press, is that it's catering towards the millennials, the younger travelers. so is this an attempt to essentially, a very big attempt, to get to 20-year-olds and 30-year-olds on your ship? richard: it is absolutely directed to expanding our market. the mi