. >> i think there was an article back in may describing the wine, the con simple shon sumption of laee knee communixhun latino . and it's increased 50%. >> this is kind of like what you'll be witnessing and appreciating there at the event. prepare us for this year. you were there last year. how should we train, if you will, for this event? >> well, i would definitely brush up on your wines. brush up on your dancing and your networking. it's a blast. i was not much of a wine connoisseur before going in, but it definitely helped attract me to the feel. i spent hours there. i went in thinking i'm going to go for a half hour and head out and it was 10:00 at night before i left. it was just -- plan to be there a while because you're not going to want to leave. plan to have a great experience with the wine and treats, as well. and obviously some great company. >> it's a big fiesta. but bottom line is this does help the community. >> yes, the three nonprofits. they're latino role model and teen challenge, a women's and children's center. only the second one in the united states. teen challe