-"born at shuler's bar-b-que." -lynn: shuler's bar-b-que.i know you had some hesitations at first and recipe changing, and i'm glad that you trusted the process. the biscuits, including packaging, will cost us about $1.14 to make. in turn, we're gonna sell them at 100% markup, $2.28 per bag. with lynn and norton owning 60% of the distribution, they're gonna make 68 cents every time a bag is sold. i expect to sell 10,000 bags per month. that means on an annual basis, they'll make $81,600 per year without having to lift a finger. lynn: i'm proud of you, mama. lorraine: but i'm more proud of you. lynn: oh, thank you. [ both chuckle ] lemonis: you know what? now that i'm getting more comfortable with starting the p.r. process and starting the marketing process, i'd like to get ewell to figure out what's the marketing gonna look like. can we sit down with him? norton: cannot sit down. he cannot make it down here. lemonis: what do you mean, "he can't make it down here?" norton: he's in new orleans. lemonis: where's the manager that said he wanted