. >> sigma alpha epsilon, is changing a major change in its recruitment policy. that could save lives. randall pirchston reports. >> credit fueled by bing drinking. >> 551 highland. what's going on there? >> 18-year-old carson starky was a freshman in february 2008. >> he is not responsive to verbal or credit. >> okay how old -- >> starky was pledging sigma alpha epsilon. one of the nation's biggest universities. >> carson was given a fifth of rum to share with the boy next to him. there was a bottle or two of ever-clear that was passed around. >> his sae frat brothers watched it all. >> thought he was going limp. >> then i saw him sort of drulg out of his mouth and i knew he wasn't all right. i saw people pick him up and carry him out of the roar. i don't think i'll ever forget that. >> someone drove him to the hospital. but instead of having him admitted they brought him back to the pledge party. >> we've seen people who puke, and then wake up in the morning and they're fine. we never think that you know this is going to kill someone. >> but carson starky died

fraternity that bloomberg news has reported as having the most fraternity related deaths is sigma alpha epsilon. but will this change hazing? i was in the greek system, and i remember all too well that the national organizations instructing chapters to do something didn't necessarily comply. do you really think that getting rid of pledging really means getting rid of haying? >haying? not necessarily. i think what we'll see in the implementation stage what will happen. but you're absolutely right. there are things that happen at a national organization that are important. because that sets the tone and it's what we value and put our resources, so that's important. and i applaud their effort in making a bold move. whether it transfers to every organization, we'll see. but things don't always go along with all of our organizations. all of our offices right now say that hazing is not allowed, and they have strong policies about that, but we know that hazing occurs. but that's no reason to discredit it. because deciding what we value and is important matters as we say who we are and what we're tryin