silverstein. thank you. how lucky are we? over the past few weeks we have seen america's cup, fleet week, giants home games, 49ers and countless other festivals. as we sit here a few hours from another great day of san francisco sports, with the 9ers hosting the seahawks, going to beat them. hosting the cardinals in st. louis and winning game four. today we can celebrate the bid for the next super bowl in san francisco and bay area. as has been mentioned the super bowl is a world class event and deserves a world class city and world class region to host it. as a kid who grew up here in san francisco and in the fall to trek every sunday to candlestick park to watch the 49ers play, now this is such an exciting time that we get to have the chance to host the event that we only got to watch on tv for the past few decades. what an incredible time for our city. even if the super bowl's played down the road in santa clara, for us, these are the san francisco 49ers. always have been, always will be. san francisco 49er fan also be so

and one silverstein. [ laughter] >> all about rich. i just want to say thank you to the team at goodby silverstein, the social media campaign. you have worked incredibly hard. rich, your team is amazing. come up here and tell everybody about the logo and the campaign. [applause] >> we have to win this. we are not in it to come in second. we've got to win it. i challenge anyone to have better looking goal posts than that. we have remarkable area. we have a great group of people. the logo really reflects the expressiveness and vibrancy and casualness of the bay area. it is a very unique place in all of america. we also live in the technology center of what is going on in the nation and maybe the world. we really wanted to draft off the modern cleanliness of those companies, of google, twitter, apple, yahoo!, facebook.

once again thank you to goodby silverstein for everything. >> i like that. my birthday it rained every day. snowed. what is football without -- >> wet weather for me. >> has to fit him just right. take that off. [ laughter] >> the mayor wanted -- >> before you leave i have a surprise. sophia will be a major opera singer. today she will sing something we will hear a lot of for the next year. ♪ ♪ >> gangdom style. (music). [cheers and applause] >> ladies and gentlemen, please welcome the cast of steve silver's beach blanket babylon. [cheers and applause] >> ladies and gentlemen, the san francisco 49ers -- >> [inaudible] >> woo. >> laughter. come on. the san francisco giants. [cheers and applause] that's better. the detroit tigers. and that can only happen in the greatest city in the world, san francisco! [cheers and applause] >> "san francisco, open your golden gate". (music). [cheers and applause] "san francisco, when i get home again i'm coming home". [cheers and applause] >> ladies and gentlemen, please welcome giants' announcer renel brooks moon. >> what's

once again thank you to goodby silverstein for everything. >> i like that. my birthday it rained every day. snowed. what is football without -- >> wet weather for me. >> has to fit him just right. take that off. [ laughter] >> the mayor wanted -- >> before you leave i have a surprise. sophia will be a major opera singer. today she will sing something we will hear a lot of for the next year. ♪ ♪ [horns honking] [siren wails] announcer: big dreams and goodrades aren't enough to get into college. there are actual steps you need to take. finding someone who can help is the first and most important. for the next steps, go to knowhow2go.org. >> hi, my name is jamie hooper. in this episode, we are featuring the romantic park locations in your very own backyard. this is your chance to find your heart in san francisco with someone special. our first look out is here at buena vista park, a favorite with couples and dog lovers. it is as old as its neighbor and both have a significant forest, a refreshing retreat from urban life. the pass that meander we do under a cano

we will have rich silverstein, the head of this amazing ad agency working the past month to come to thisnt. we are going to hear from the ceo of the 49ers, jet york as well. supervisor mark ferrell, who will be our key liaison to the board of supervisors here in san francisco i want to acknowledge mayor reeve and williams weren't able to make it. we are committed to the effort and our theme of bringing the bowl to the bay. that will be important because we can't do this alone. we are excited to work with them as well. without furthered adieu i will ask mayor lee to come up and perform, talk about the first tweet and our social media campaign. >> great, thank you. thank you, daniel. [applause] >> thank you very much for your leadership on this as well. i knew that when we sat down and talked about this kind of little dream we had that you became the perfect leader for us. it has come out clearly that was not only the correct decision but really enthusiastic, so thank you for stepping up. let me begin by saying there was some vibration this morning. yes, part of it, we were doing the calif

silverstein who helped with the advertisement and the big committee member who is will make up a lot part of this process and chair from tipping point and conleeza rice, and lor rein powell, mayor willy brown, mary murphy, chris kelly, ron conway and many others. it's really an all star crew from people in the bay area. the economic benefits are incredible. thousands of jobs and millions of dollars of economic activity. in san francisco we have been tested and with the giants and the america's cup and fleet week and all of the events we have hosted. it's an incredible time to be a san franciscan. it's a world class event and one of the biggest in the world and we are a world class city deserving of hosting it. i want to thank the chair for getting the funds for the youth programs and the more we do the better off we are as a community here in san francisco. i think his goals are ambitious but i am confident in them making it a reality in the city and i hope you join me and i submit. >> thank you supervisor farrell. supervisor kim. >> thank you. as long as we're on the topic of sports

once again thank you to goodby silverstein for everything. >> i like that. my birthday it rained every day. snowed. what is football without -- >> wet weather for me. >> has to fit him just right. take that off. [ laughter] >> the mayor wanted -- >> before you leave i have a surprise. sophia will be a major opera singer. today she will sing something we will hear a lot of for the next year. ♪ ♪ >> good morning everyone. thank you very much for coming. i am jennifer mats. i am the mayor's director of work force development and i welcome you here today for an unprecedented jobs announcement between golden state golden state warriors and community advocates here in san francisco. without further adieu i would like to introduce our mayor ed lee. >> thank you jennifer. good morning everyone. today is a pretty good announcement of another milestone that we have reached with the golden state warriors but before i say that i want to continue thanking the people who are very interested in the city of this city, the future of sports, the future of the waterfront and a

once again thank you to goodby silverstein for everything. >> i like that. my birthday it rained every day. snowed. what is football without -- >> wet weather for me. >> has to fit him just right. take that off. [ laughter] >> the mayor wanted -- >> before you leave i have a surprise. sophia will be a major opera singer. today she will sing something we will hear a lot of for the next year. ♪ ♪ >> good afternoon. this is our disaster council meeting of october 26. thank you all for coming. welcome to our emergency operations center. as you know we generally meet at city hall but today is a very special day that you will learn about as we unfold our agenda and thank you again for coming. i'm going to turn the table over to mayor lee who is going to give some opening remarks. >> thank you. good afternoon everyone and welcome to our turk street emergency operations center. first of all i want to thank everybody. anybody wearing orange gets a special treat in my eyes today. anyway we're still celebrating and i never knew that wearing orange and the giants and sp

once again thank you to goodby silverstein for everything. >> i like that. my birthday it rained every day. snowed. what is football without -- >> wet weather for me. >> has to fit him just right. take that off. [ laughter] >> the mayor wanted -- >> before you leave i have a surprise. sophia will be a major opera singer. today she will sing something we will hear a lot of for the next year. ♪ ♪ . >> okay. mr. mayor good morning everyone. i am mr. alva residence and the director of the housing authority and today mayor lee will be announcing one of the most extraordinary funding announcements in the history of my 26 years in this business to ever occur. today we're going to get twins. we're going to get -- the mayor is going to talk about two choice initiative planning grants, this i believe culminates the mayor's leadership, cements the idea for hope sf and restores hope to hope sf and we have resident leaders here, the commissioners. i want to be clear this is a priority for the housing authority. it's a priority for me. it's a priority for the residents. w

once again thank you to goodby silverstein for everything. >> i like that. my birthday it rained every day. snowed. what is football without -- >> wet weather for me. >> has to fit him just right. take that off. [ laughter] >> the mayor wanted -- >> before you leave i have a surprise. sophia will be a major opera singer. today she will sing something we will hear a lot of for the next year. ♪ >> president chiu: good afternoon. welcome to the san francisco board of supervisors meeting of tuesday, november 20, 2012. madam clerk, call the roll clmpletsd supervisor avalos, present. supervisor campos, present. president olague, present. supervisor wiener, present. mr. president, all members are present. >> president chiu: thank you. ladies and gentlemen, could you please join us in the pledge of allegiance. >> i pledge allegiance to the flag of the united states of america, and to the republic for which it stands, one nation, under god, indivisible, with liberty and justice for all. >> president chiu: colleagues, we have board meeting minutes from october 9, 2012

since then rich silverstein and jeff goodby have continued to create award-winning advertising. want to play in political advertising: welcome to the show. you don't like political advertising. >> we failed. we failed with the democratic party. >> they're really hard to work with. they're terrible to work with. >> you know. >> gavin: they're insecure. >> and then focus groups killer killer of any good idea. >> gavin: but you guys test ads. >> sure, sure. >> gavin: i mean got milk ads infamously tested horribly. >> and you have to have the nerve to put it on the air even though it tested horribly. >> gavin: then what is the point of testing. >> good point. >> you have to learn from it and make your own decision in the end. some people don't and they just live to it and do whatever it says. the reagan ads, it's very interesting because i think it became like the paradigm what advertising people think what political advertising should be like. what it's really like is that the focus groups, they go crazy when they played it. how upset did they get? if they got upset, then that's a

and now we'll get the back story why ad gurus rich silverstein and jeff goodby just don't like politics'll start with chris lehans. this is a predictable outcome and in other respects overoverwhelmoverwhelming gains in the u.s. senate, drug policies in states, gay marriage in ways we haven't seen in the past. what is your perspective of what is going on in this country. >> people will look back at this a tipping point of election in our country. what people talk about the demographic turnout and the importance of latino votes and women. a lot of people spent a lot of time on latinos, which is important in how it plays you had in politics, but i'm fascinateed by not only of the fact that they made, made the millennials in our they look at the issues. in some ways they're the type of data that you see from the greatest generation. they carry nor mustily about the greater issues and the world around them, and a little bit less of what's in it for me and more what's in it for us. the results that you're seeing on some of the progressive initiatives are the voting population and attitudes an

. >> reporter: a shock to silverstein who paid about $4,000 to earthquake-proof her home a decade agon't cut corners. >> we got somebody reliable. we had a reference. you know, several references. >> reporter: well, it turns out many bay area homeowners are living with a similar false sense of security. it's estimated one to two- thirds of retrofits in the bay area are inadequate and won't prevent structural damage in a major earthquake. this structural engineer is often hired to fix subpar retrofits poor work done by contractors he says are simply in the dark. >> mostly i think it's a lack of training that's been available and realistic details for contractors to follow. >> reporter: two years ago, california adopted a seismic retrofit code known as plan set a. a detailed set of instructions on how to properly retrofit a home. the problem, contractors aren't actually required to follow them and they only apply to one specific type of home. a small wood frame structure with a crawl space without a tile roof and there are a series of other specific requirements. so because there is sti

[applause] >> and i've had financial support from several foundations, and from steve silverstein, and i'm very grateful for that. so it's a major undertaking and i think that it's, that maybe the reason why many people don't do it. >> you know, i always reflect on is when we start talking about the fbi, documents, the freedom of information act and the fact we now know this, it's also true that this is the only country, i know the brits do have a freedom of information act but haven't been litigated in britain, but this is the only country i know of in the world where you can actually get the documents of what we had to go secret police. and their own documents in their own words produce for us to look at. so it is an unusual experience to be able to do this. even though it's a pain in the. spent my name is steve jacobson. first of all, i don't know why, how anybody would believe anything the fbi says. secondly, it's kind of a key time here with the occupy movement has arrived, and this discrediting of iop can make a lot of present-day activists distrustful, paranoid, whatever. and i

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once again thank you to goodby silverstein for everything. >> i like that. my birthday it rained every day. snowed. what is football without -- >> wet weather for me. >> has to fit him just right. take that off. [ laughter] >> the mayor wanted -- >> before you leave i have a surprise. sophia will be a major opera singer. today she will sing something we will hear a lot of for the next year. ♪ ♪