. >> he produced speeches for simon vance, wrote about presidents, and as a literary editor. he will share some insights sunday night on "q&a." >> this week on "the communicators," interviews from the gov 2.0 summit held at the

. >> he produced speeches for simon vance, wrote about presidents, and as a literary editor. he will share some insights sunday night on "q&a." >> this week on "the communicators," interviews from the gov 2.0 summit held at the convention center in washington, d.c. >> "the communicators" is here at the gov 2.0. we're talking with denice ross. is the the head -- the deputy director of the center. what kind of data do you collect? >> we collect data that is important to our audience, which changes depending on the audience's needs. we focus primarily on nonprofit agencies before the storm. we focus on information to write grant proposals, and after katrina hit, the environment changed. all of that data that we had organized by neighborhood to be easy for people to use -- it was instantly obsolete and historical. we had to start figuring out who the new audience was, what questions they had, and what might didn't -- what data might be available to answer those questions. >> what is the process to answer the questions? how do you develop the information to those who consume your