first a word about skyboxes. when i was a kid to -- and i grew up in the midwest and minneapolis and so why was a fan of the nussle twins and in the mid-60s when i was going to the game is the difference between the best seat in the house, the box seat and a seat in the bleachers, can you guess? >> host: all, i read the book. >> guest: 1 dollar for all the features. everybody got rain on some everybody got white if it rained and over the last 30 years the same period when the markets have begun reaching into the spheres of life that we've been discussing in the authentication and citizenship thus skybox trend began in the sports stadium first football and basketball and aretas. if there is inequality watching a baseball game or basketball game, but i feel that the skyboxification is coming to be forming many spheres of social life and civic life and i do think that is the cause for concern. as the affluence 60 from public life, from public facilities, whether it involves schools or health care or public transport

i call this the skybox communication of american life. this happened throughout our society.lass. to get through the airport security line, if you buy an expensive ticket or even if you pay extra, the airlines will sell you the right to jump to the head of the line, even for the security check. >> which çseems, karen, one of those things for one individual on an impulse is always attractive. a culture that is dictated by that would seem to be remarkably dangerous in its ability to actually solve problems in a way that's healthy for everybody in the community because if all you're worried about is your own pricing and your own access, you have no incentive to care about them, whoever them may be. >> i agree, but our politics is playing into that, and when you hear the president saying we're all in this together, and he gets attacked because the oil companies wants more subsidies. >> this is bigger than obama, with all due respect. this is an american cultural issue that is everywhere. >> i don't disagree with that, dylan, but i do think our politics and the ways covered and t

. >> reporter: perched in an office he calls the skybox, he oversees his personal brand of french-inspiredood, cookbooks and catering business as well as co-ownership of his management company, the dineex group. it runs restaurants in six cities around the globe. menus range from the $125 fixed price at daniel to burgers and beers. how important is it for you to come up with these different price points, a real diversity in terms of the scope of restaurants? >> well, i think it's also about expectation. daniel, of course, grew to become what it is today. it was a neighborhood restaurant. and from the neighborhood, it grew to a city restaurant to a national restaurant. and as i opened my other restaurants, i kind of shade a little bit more that sort of passion for french soul food. >> how do you maintain cost efficiencies in the kitchen? are there rules that you have to stick by in terms of ensuring that the expenses are not getting out of control? >> exactly, but what's the most important is that we cannot afford to sell it at the right price, meaning at the right price, at its price. and

now you could pay a lot of money or work for a company that has paid a lot of money to go sit in a skybox and be completely isolated. and you, obviously, baseball game, it doesn't really matter if people are unequal, but inequality is a big topic right now not only in america, but in the rest of the west. and many economists would say, well, inequality doesn't matter because the price of material goods has gone down so that the poor as well as the rich have cable tv, they've got internet access. do you think of that as true, and are there places where you shouldn't be able to buy something that is better than what you get if you don't have the resources to pay for it? >> guest: right, right. it's a great question, and it goes to the heart of debates about equality and inequality in the democracy. first, a word about skyboxification. when i was a kid, i grew up in the midwest near minneapolis, and so i was a fan of the minnesota twins. and in the mid '60s when i was going to games, the difference between the best seat in the house, a box seat, and a seat in the bleachers, the cheap seats,