people complain that is slacktivism. they set a hard limit. futures a certain number of signatures, under the circumstances a response from the white house, which is kind of aweawesome. it's an open democracy forum. >> is there a point or tip you would give people, i have a cause i believe in and i'm going to petition the white house. is there something, online petitions for dummies, give me clues as to what to put in there? >> depends what you're trying to do. in my case, we got the white house to support. it's really congressional change and congressional action we need. it depends who you're petitioning. >> when you started, what was your best outlook for an outcome, what did you expect? >> two weeks before they raised the limit to 100,000 signatures from 25,000, there's no chance i'll make it. >> they raised it because people were being so successful with 25,000. the white house is saying we're not promising we're going to make a change but we will address you if you reach 25,000. now it's 100,000. it's going up from there? >> still at 100