>>slessor: you know it's easy to build a difficult course and it's easy to build an easy course. butmost people can't play really diff golf courses so if you can achieve the balance of it being playable and fun for the less skilled but challenging for the more skilled then you're appealing to as wide a market as you can. >>reporter: time-poor golfers could also be targeted... >>o'connell: there's a lot of young families out there governed by time. >>slessor: the time issue is such that i'm aware of many places where they've got an 18 hole course in two loops of 9 and they're marketing themselves as two separate golf clubs. >>reporter: according to kpmg...over half of the uk's golf courses are predicting it'll be at least 2013 before we get back to pre-economic crisis levels... >>knowles: it's a curve. we'll come out of it again. >>reporter: although whenever golf does bounce back...it seems certain to do so in a way that we've never seen before... >>slessor: a way of making golf quicker, more accessible, less snooty would be all to the benefit ofthe game. >>stanley: they need to