in the internet age when everything is moving much faster are cycles slortenning? are companies having their heyday and falling off the cliff? i think of my space to a lesser degree. i almost think of what facebook might encounter later. >> net scape. >> yes, i think so. i'm trying to think. how many were other companies in the sun? it's certainly longer than it is now. and to be fair we're at a crucial change. if you think about we're digitizing all of human culture. i mean all of it. it's not just media. it's not just -- it's education. it's health care. your previous guest. it's warfare, it's dating. you know, it's -- so -- so -- and everybody's reengineering their institutions around it, and there is going to be a lot. >>> jeffrey moor in conversation with reporters from saus today and the financial times. steven leavy is a long-time technology writer. for his latest book he spent years inside google. here we discuss whether google is trying to do too much. >> you know, they're trying lots of different things from the windmills to the cars to the whatever. you