and there is smishing, which is text-base fishing.nd usually a consumer is contacted, given an emergency scenario required almost to respond immediately, and when they are not thinking and are concerned they are asked to give more information. in a breach like this, millions of consumers are being made unwitting coconspirators in the thefts of their own identity. >> but the thing is we base the modern system, don't we, on being willing to surrender these things in return for for exampleless purchase, easy one-click, two-click purchases of goods that will be on their way to my home. this is correct. the question i think one has to ask, not necessarily in this case is whether the attempt to collect so much information on people, so as to market them doesn't create a larger pool of information to collect than companies can reasonably expect to do given the technology and cyber security. so, really, they don't have to know as about me in order to process my transactions? >> no, they don't really have to know as much about you as some of t

or smishing, you get a text tells you click on link or gives you a number to call. this isn't the bank. these are hackers doing this. too many consumers over the years have fallen for this. as a result, they have given away information that led to the theft of their identity. gerri: don't be doing that. don't be responding to anything. if you get contacted, contact the bank yourself and ask for help. but i've got to tell you, i will disagree with you on something. you said you're a private client, private account client, which jpmorgan chase. you're special. you're high net worth. chase has lots of more customers that are not as good as you are and i'm hearing that they are not being contacted directly. that is the news we had tonight. that's what we're hearing from individuals who are very concerned about this indeed. any other recommendations quickly for what people should be doing about this? >> well i think what is very important is, that people should be keeping their eye on their accounts. they should be very careful when they get email. they should be making