>> oh, i'll have a snapple during the day. >> snapple makes an orange joins. >> orangeade.n i'm back in texas. >> let's talk for a moment about the boys and girls club. i want to get into a little bit of your business. you were an alumni. >> exactly. >> you were there when how old were you when you first got involved? >> i went in in the '50s. so back then it was just the boys club. and you know, through the years i've seen dramatic change in how we went from being a club for boys, that was a lot of physical activity to now where we do a lot of programs where we help children get prepared to finish high school, and then get ready for college. so it's been a big, big change. but a long time ago that i was in there. >> was it meaningful for you? >> it really was. it was -- >> why? >> it was especially important for me because i was a farm boy. i was out in the country. came into town and got to be around other people. you know, we had sports activities, there were different things we could do to get some social skills and so i really enjoyed it a lot. >> so here's a question

pepper, snapple reporting strong earnings. larry at the cme with more on this one. >> this is absolutely fascinating, and the consumer stocks haven't been outperforming the market all year. here we go. skechers up 5.5%, o'reilly up 4%, et cetera. what's exciting is the beating on revenue. consumer stocks, we've been beating on the earnings per share for quarters now, now beating on the revenue side, the sale side. basically all the stocks i talked about including under armour and dr. pepper. restructuring, inventory, management. as you know in 2013, the market rallied before the data said so. now the data starting to say so, so perhaps we're building another race for the next leg in the rally. melissa: we'll see. i hope you're right. back to the 50s. how one woman is giving up a career to going back to being a 50s wife. you just know the princeton mom and charlie have something to say about this one! >>> plus not that innocent, indeed. brittany bringing you into her secret world by, um, launching her own lingerie line, or woul

pepper snapple. nick, when i see a beverage company that's more than doubled in 12 months, i wonder why and how much more it could possibly have left. what say you? >> so dr. pepper has done a phenomenal job managing costs. the top line environment has been tough for these guys as carbon a carb carbonated stock has been hit hard. they are looking for names with earnings visibility and dr. pepper is doing that. >> what does the chart look like on dps? >> it's quite fine. the key is outperformance. it's not too much outperformance. if one looks at this stock compared to pepsi and coke since the bull market began, you have something in the order of a double. so then that brings to question is it too much? and if everyone looks at absolute chart, an orderly 45-degree angle north by northeast. every time it gets steep, a nice pullback and the best part is this stock is not like -- you have 22 analysts covering it. three have buys. it's delivering results. there's nothing not to like. chartwise, we would s

shares of snapple being snapped up today despite this market. time to put their tools in your belt?ck that could give you a fresh coat of green. stay with cramer. >>> in a market that's within striking distance of it's all-time highs it can be difficult to find genuine high value stocks. there are a number of retailers performing down right awful of late. we need to look at this not as a reason to get bearish, but an opportunity. every now and then it's worth taking a step back and looking at the market, not as a trader but long-term investor. best way is viewing stocks with the lens of private equity firms. these leverage buyout artists are searching for companies with underperforming stocks that could easily be turned around. only if they had the chance to step out from under the spotlight of the public markets with its intense focus on beating short term quarterly expectations and instead focus on healeding their wounds and recovering in a more methodical longer-term manual. private equity guys don't invest like sprinters. they invest like marathon runners. they are searching for

competed with them very well, and he did the financing and advised us on snapple.e financing. >> what kind of -- briefly, what kind of relationship do you have with innooyi now? >> she was very open to speaking with me, but i got the heisman every time we wanted her to give information to shareholders. simple things like what's the roic on the $21 billion she spent of shareholders' money to buy the bottlers? the bottlers today are in disarray, okay? she spent $21 billion of our money with a negative return. >> ken, you're not working for pepsi in this case. >> no. >> but if you were and he comes a calling, what are you supposed to do? what is the answer? >> well, look, what i think's interesting is when he comes a calling -- you know, he's spoken to 100 shareholders and he's one of those. and it's an interesting thing, each one of those shareholders has a point of view on pepsi. and there's a reason therein as well, they've spent the same money nelson has. and i think, so, the word activist is kind of a funny thing. everybody is an activist when you take out your c

we're looking at light to moderate rains in the direction of snapple. taking a live look outside. it at is a beautiful view here. it could pop a sprinkle or to fill out the morning. maybe a pop-up thunderstorm and the no. 8 in the afternoon hours. upper seventies to low 80s in the east bay and south bay. >>:geaorge it has backed up the ride to a 40 minute commute right now. the heaviest traffic is right here heading down to richmond. speeds are below 25 mi. per hour. the bay bridge is much improved and the approach for the east shore and the minutes. over 20 minutes drive times there. the san mateo bridge is jammed up solidly. it's getting worse instead of better. 18 + minutes drive times and stopped traffic. >>:daryaa motorcyclist is killed on northbound 101 in sunnyvale overnight. this happened just south of the lawrence expressway.around 2-40 c-h-p is trying to figure out if a semi hit the motorcyclist.or if the biker hit the truck. police say several witnesses to the crash pulled over to help. but it was too late. the motorcyclist died at the scene.

pepper snapple.ay, check out our lineup this morning, the eli lilly ceo john lechlbter, doug parker, greg fleming, all of that coming up, but there are few reports to watch this morning. weekly jobless claims hit at 8:30 a.m. eastern time. economists are expecting first time filings to rise to

pepper snapple. by the way, check out our lineup this morning, the eli lilly ceo john lechlbter, doug parker, greg fleming, all of that coming up, but there are few reports to watch this morning. weekly jobless claims hit at 8:30 a.m. eastern time. economists are expecting first time filings to rise to 10,000. later on housing, we'll be getting reports on home sales. andrew, good morning. all the way down at the stock exchange. >> facebook shares getting a boost hitting record highs. the social times beating the street. the company says it saw an increase for both advertiseres and users during the second quarter. we'll have more from analyst dean munser. second quarter results fell a bit short. cheaper service plans offered to customers without subsidized cell phone cut into margins. we're going to talk to an at&t analyst in the next half an hour about that. there could be a bit of good news in there, too. qualcomm beat estimates on the top and bottom line. the current quarter profit forecast came in