so ibram, as a journalist i am always curious when someone publishes something so compelling, a thoroughly researched piece of work that you have done here. did you set out to write a 600 piece page, piece of nonfiction? how long did it take you to complete this book? >> first of all, it's a pleasure to sit here with you and be in conversation with you and to be here in chicago for this festival. and, first, i will answer the second question first. it took me about three years. it was three long years of working from the time the sun was down till the time the sun was still down, and i didn't actually set out to write a narrative history of racist ideas that literally covers the entire course of anti-black racist ideas. i actually set out to initially write the history of scientific racism up to the 1960s, and then expand it to let's write history of scientific racism up to the present. that expanded to let's write a history of racist ideas in general, which is ultimately what i ended up doing, and as many of you would imagine, there's been quite a few racist ideas in history. i had to cut