[female announcer] ti was, kids did what came naturally, spendi free time running barefoot through the grass, wading knee deep in streams, climbing to the tallest branch. but today, american kids are more likely found teing, watching tv, or gazing at a computer screen. they spend more than seven hours in front of electronic media. something essential has been lost. childhood's connection to the natural world. that's why national wildlife federation created the be out there movement. kids moving indoors causes a host of problems, from obesity to adhd. but outdoor play can go a long way to improving kid's health, body, mind and spirit. it helps them stay fit, enhances creativity and attention spans and could even make them better students. do your part. be a parof be out there. there's a reason why they call it the great outdoors. learn more at be out there dot org. [kids shouting] be out there!