the crowd, make sure it is one from stephen jones. the british designer regularly supplies haute couture fashion houses. he designed carla bruni-sarkozy's pillbox hat, and even icons like the late diana, princess of wales wore his creations. so hats off to stephen jones, who told us something about his work. >> the creations of british hat designer stephen jones are often the icing on the cake. he's designed head pieces for

stephen jones are often the icing on the cake. he's designed head pieces for the collections of more than 80 fashion designers around the world. like french haute couture label dior, and its iconic chief designer john galliano. >> i work with all sorts of different people and i have throughout my career because i see myself very much as a fashion milliner, not as a milliner milliner. so when i was at college i did women's fashion and then i bit a milinery on to that. so that's how i see things and that's why i think i work so well with fashion designers because i can see things from their point of view. >> is he one of the famous hatmakers most important clients. the two britons have collaborated closely for almost 20 years. >> every day of the year i work with john galliano and it's great to be working with him because he's somebody who really understands hads. >> stephen jones' shop and studio are in the district of covenent garden in the heart of london. >> hat collections from from everywhere. i take inspiration from literally

jones and lived by the adage that fact was stranger than fiction. >> the odditorium has hundreds of exhibits. from freaks of nature to medieval torture devices to some very strange customs. stephentrom is our guide through this weird and wonderful place. >> there's so much to see, that i asked steven to show me his top five favorite exhibits. so where to do we start. >> this way, follow me. >> we're going to start with my fifth favorite attraction and that is the world's largest display of shrunken human heads. these are all real human heads like this one right here, that were shrunk by the havirov tribe of ecuador and peru. we've got about two dozen on display here and that's more than you'll find at the smithsonian. >> how does a head shrink like that? >> we actually have a ten-step recipe up on the wall, but it starts with beheading your enemies, preferably when they're dead. then you stew it and smoke it, its kinda like leathering and you remove the skull before that and you fill it with hot sand and stone and rocks so that it actually shrinks down to the point where its only about big enough to fit in your hand. >> so that's just the skin? >> that is just the skin. >> no bo