. >> symantec says we have entered high-tech data breaches.with the coo, next. ♪ >> welcome back to "bloomberg west." i'm emily chang. 2013 was the year of the mega breaches according to symantec. just before the news broke about the flaw, we sat down with symantec's chief operating --stephentreet smart gillett. >> there is what we call the mega breaches. had one.we in 2013, we had over eight. you see that trend exploding on -- landscape.area >> it is like organized crime. going from criminals to organized crime. nationstate actors. there are even individuals. you look at the kind of game they want. some are in it for notoriety, monetary gain, intellectual property. they are targeting personal assistants and pr professionals as a way to get access to dozens of executives who have that data. >> obviously target is one of your lions. they were using your software and it detected a breach, but target missed it. -- obviously target is one of your clients. >> i want to talk about any specific company, but one thing you can do is make sure you have

a security firm symantec said that we have entered a new world is either reaches.talking to the coo coming up. ♪ >> welcome back to "bloomberg west." wendy 13 was the year of the mega-breach. there were data breaches of bigger payouts. half a billion identities were exposed. just before news broke, corey and i sat down with the chief operating officer of symantec. we asked about biggest concerns today. >> there is the introduction of the term that we call the mega-breach. identities have been stolen through malicious activity. >> there was a big rise in those? >> in 2012, we had one mega-breach. 2013, we had over eight. that trend is exploding. >> it occurs to me that this sounds like organized crime. >> you look at it and there is organized crime. there aren't nation-state actors and individuals. some are in it for notoriety and summer are in it for intellectual property. they are targeting personal assistance and pr professionals as a way to get access to business executives. >> beginning of target, target is one of your client. they weren't using your software a

just before news broke, corey and i sat down with the chief operating officer of symantec.about the biggest concerns today. >> there is the introduction of the term that we call the mega-breach. 10 million or more identities stolen through malicious activity. >> there was a big rise in those? >> in 2012, we had one mega-breach. 2013, we had over eight. that trend is exploding. >> it occurs to me that this sounds like organized crime. >> you look at it and there is organized crime. there are nation-state actors and individuals. some are in it for notoriety and some are in it for intellectual property. they are targeting personal assistants and pr professionals as a way to get access to business executives. >> beginning of target, target is one of your client. they weren't using your software and it detected the breach. they ignored it. what happened? >> i do not want to talk about a specific company. you have to have a layered approach to your security. network, gateway, how you use information. that is something we do for target and others. >> there was a report that target

liz: symantec, don't click on surveys and offerings, usually, right?words to avoid, reorder and payment. when you see that, in your headline, do not open them up at all, right? liz: thank you. david: thanks a lot. talk about taking the bull by the horns, coming up we have two men behind 52 business. this is a startup that plans to create 52 businesses a year! liz: what is 46 stories tall, 860,000 square feet and home to 15 daily publications and 21 magazines? in a moment you will be the only ones to get to see the inside of this landmark new york skyscraper. this is a fox business exclusive. cheryl has it. ♪ why relocating manufacturingpany to upstate new york? i tell people it's for the climate. the conditions in new york state are great for business. new york is ranked #2 in the nation for new private sector job creation. and now it's even better because they've introduced startup new york - dozens of tax-free zones where businesses pay no taxes for ten years. you'll get a warm welcome in the new new york. see if your business qualifies at startupny.

. >> symantec. >>> all right, i'm melissa lee, thanks so much for watching. see you back here on monday. meantime, don't go anywhere, "options action" starts right after this break. just take a closer look. it works how you want to work. with a fidelity investment professional... or managing your investments on your own. helping you find new ways to plan for retirement. and save on taxes where you can. so you can invest in the life that you want today. tap into the full power of your fidelity greenline. call or come in today for a free one-on-one review. >>> this is "options action." tonight -- king congress versus godzilla value and momentum stocks are locked in a battle. we'll tell you who's going to win and how you can profit? >>> plus, the face of fear. it's a multibillion dollar bet that the market will plunge 10%. >>> netflix and amazon have dropped around 20% in the last 20 days, but we say one's about to find the floor and we'll tell you which one. "options action" begins right now.

well it is really extraordinary california fashion association president in symantec says the startup costs can easily be lined the bottom line long term overhead costs like licensing and vendor fees maintenance fuel and inventory. how did you exchange inventory please just keep carrying the same old merchandise until you sell it the crash and trucks that are going to be successful. i was going on in this thing. i bought and sold like trucks are here just a means to be seen. but sure that's her first to see mobile fashion as more than a temporary trend not letting this doggie open and more like a permanent fixture on american roads. you can debate the cctv. los angeles now it's time to have sport and those of you know like um um i don't ruin one's going to die and free standing up what she knew there was even walking in the velocity of time and none of this is the last i knew probably have many call this wishing you well but to simply omaha for the uptake team was artist the late m which is everything up for the future as for content whatever the dough into a show before off our schoo

symantec a heckuva lot more to do this but i think this is a new beginning. this is a serious crisis that we must address. the students that you heard there have filed federal complaint against uc- berkeley some say they did contact please and believe they were unfairly treated at that stage as well. the entire group group met with the chancellor yesterday about this topic he is optimistic and helping them as well. >> : new tonight at a after just over a year and place pay to park in san francisco on sunday will be no more. when the free parking will officially start again on sunday that a at about c position to the decision. >> : the board meeting went down the line in the hallway. inside the room was packed speakers started off trying to convince the board to eliminate pay to park in the city on sunday church leaders to say a day on sunday as part their parishioners pre is >> : a tad below supporters of my car eyes of pay as much as $6 an hour. pay to feed the meter on sunday started in january 2013. also creating a four hour time limit from due to 6:00 p.m

i mean, at symantec we're looking at some of the emerging threat landscapes. at the explosion of cloud or big data or things that's stepping out of imagination and into reality, all of these new systems are providing new potential areas of attack and new data. >> there's an article "new york times" in the says that hackers infected the malware of a chinese restaurant that was popular with employees. how do you deal with that risk? it's limitless. >> i don't imagine your refrigerator will attack your washing machine anytime soon but what i can say, we've seen real-life attacks against baby monitors and security cameras. in certain security conferences, we've actually seen smart televisions and next generation cars get hacked. i think the key here is as the kinetic and physical world start coupling with the digital and cyberworld, there's an opportunity for greater damage. it's important to design security within those systems as opposed to trying to bolt them on later. that's part of where we're focused on, partnering with an ec ecosystem of the next world of a

the only three that ended in the green, staples, symantec and mylan ended in the green. one tech company. that's it. david: chris, will this affect the fed's thinking at all? the fed likes to say they're not affected by what happens in the market. on the other hand some people like jon hilsenrath and others say they do pay attention to the to the market action. what do you think? >> well, we've got to keep in mind the stock market is always excessively volatile. my running comment is kind of like the 13-year-old daughte of the economy. it is the ultimate drama queen. david: i know what you mean. >> next couple days or so, exactly. with that in mind, this could, quickly leave this space and this entire conversation will be nothing but history. they're going to be a wait and see mode. wait to see what happens over next few weeks. see if these losses come back. my guess they probably will. with that in mind they really won't take it into account. liz: kevin, one quick question. you know if there is any fear at start of next week people will jump into treasurys. which end of

that stock you can see spiked at one point up about 1% so far this day but still interesting that symantecough a ceo shuffle is up possibly on takeover chatter for activist investors. brian, back over to you. >> thank you. so, well, i guess we let kevin and brian go. thank you kevin and brian, if you're out there. up next, what is herb's five biggest mistakes of all time? >> he'll be fessing up when he messes up. herb is there, he will reveal his top five. >> someone has got to. we asked people a question, how much money do you think you'll need when you retire? then we gave each person a ribbon to show how many years that amount might last. i was trying to, like, pull it a little further. [ woman ] got me to 70 years old. i'm going to have to rethink this thing. it's hard to imagine how much we'll need for a retirement that could last 30 years or more. so maybe we need to approach things differently, if we want to be ready for a longer retirement. ♪ if we want to be ready for a longer retirement. so i can reach ally bank 24/7, but there ar24/7.branches? i'm sorry, i'm just really reluctan

other names we like, by the way, include symantec and western union. strong balance sheets. ready substantial dividend as well. that is an increasing theme in the sector. >> speaking of deep value, what about hewlett-packard or microsoft? considerably this year and beating the market handedly and both trading at single-digit multiples. opinions of both of these stocks. we did not see the turnaround coming in hp. we do like intel here. we have a buy opinion. we think the are a lot less levered to the pc category then people might think. that is another example of a name we like. another name being hit right now and over the last couple of days is yahoo! we upgraded that stock around $35 a share. it is trading below that. we think there is a lots of potential with the alibaba ipo. we see potential for reducing value related to a turnaround. >> what kind of moves? some say alibaba is the only true value at yahoo! and you take it out of the mix and what do they have? i would leadnow if with that exactly. i think it is fair to say you are right. alibaba has been the driver of tha

it's mylin labs, symantec, and staples. >> grub hub ringing the opening bell and delivering huge returnsfirst day of trade and even when broader markets are in the red. we'll tell you how it's flying high and if that will leave investors reaching for antacid. >> a former top economic adviser, doug holts-eakin back with us. he will give us his take on the jobs report and if the labor market is on a steady path to recovery. very important issue for the markets coming up. stay tuned. stay tuned. take a closer look at your fidelity green line and you'll see just how much it has to offer, especially if you're thinking of moving an old 401(k) to a fidelity ira. it gives you a wide range of investment options... and the free help you need to make sure your investments fit your goals -- and what you're really investing for. tap into the full power of your fidelity green line. call today and we'll make it easy to move that old 401(k) to a fidelity rollover ira. >>> welcome back. here is where we stand with half an hour to go in the trading session. it looks like we'll end the week on a negative n