this is tatyana gevorkyan and the podcast is not embroidered.ve a special guest , a designer who very rarely gives interviews. and she is a real visionary and a little storyteller. alena akhmadulina alena hello. hi tan, when i go somewhere in dresses of your brand, even people who are very far from fashion, they immediately say. oh, this is alena akhmadullina. yes, you have the bulk of the dna brand is a fairy tale. yes, yes, that's right. it's good that they immediately determine. it is the task of any brand to be recognizable without a logo. and tell me, you have this idea with fairy tales with russian style, it immediately appeared, because your first collections, in my opinion, were inspired just with helmets. well actually i lost a lot of time looking for my dna that was 20 years ago. i graduated from the university of design technology, where i made avant-garde collections and then started hmm making commercial. preporte collections and tried. in fact, oneself in absolutely different areas. i turned to historical roots. i tried to take the