taylor morlson ceo she palmer says the costs will inevitably be passed onre to hed consumers. >> ultimately we are in the same place taking the same ireases. you try to absorb it. but at some point, depending on the extent of it, yes the consumer ultimately will pay for it outer our margins will go down initially. but at some point it depends on mark c how thesumer feels. >> one of the other things, rising mortgage rates after sitting tight for several months the average year on the 30-year fixed now a 7-year high putting home affordable ability a a decade low and even for those staying put and remodel homes, the new tariffsse will incr those costs as well. from kitchen cabinets to countertops tthe saws and nails that put them all in place. for nightly business report, diana olickn washington. >>> sales growth disappoints at general mills. that's where we begin the market focused. the maker of a cheer owe appears hagen dawson bliemd weaker demands for snacks and yog urts for the 11 revenue miss. also trigged about i a rice in frustrate cost. cracker barrel said fewer customers visited resta