everybody talks about paso robles, santa barbara, and temecula. i remember temecula when it was watermelon country, and i was there working. but--but i'm bias toward our vintners in northern california. we've got--for our event, we have vintners coming from, of course, napa, sonoma, mendocino, santa cruz. damian: and that's pretty amazing. you're talking about 8 years of partnerships that you have developed over the years. ray: yes, yes, it's a great thing, you know, to have all these vintners. this year, we'll have around 22 to 24 vintners. most are latino vintners. we have boutique vintners like joseph george, fortino, guglielmo's, testa rossa, and even travieso. damian: and here's some great images that we got off your website of last year's event, and you pair these with some great food, and how can you go wrong? ray: oh, the food. and then this year, we have, you know, rudy mason's falling off the bone ribs. damian: ha ha ha ha. ray: you know, ronnie lott owns tracy toyota, and every time he has an event there, rudy is from tracy and he does