the 10-second clip part of a superbowl ad for the honda crv generated a ton of buzz. more than a million ferris fans viewed it online. >> it is tapping into the nostalgia of that character. everybody wants to be ferris when they saw that movie. everybody wanted to be that guy or date that guy. >> reporter: yesterday the car company revealed a two-minute version of the ad, further stoking the ferris frenzy. it is said that the commercial is cutting through the clutter of superbowl sunday. >> it seem that's honda is poking fun at itself. it is clear the crv is no ferrari. >> having a sense of humor about it and having a little knowing wink to the viewer is very smart. if ferris can grow up and have a station wagon and think it is so choice, then maybe it is okay for me too. >> reporter: trying to capitalize on the attention paid to advertising in the week leading up to the big game, companies will release around 15-20 of these so-called pre- teaser ads online said google's banita stewart. >> the superbowl is not just one day any more. it is what we call rolling thunder.

, many -- honda of japan with the crv many made in ohio and tata motors for the land rover. >> anr range rover evoked. >> to win this award now, i know we've won 50 awards worldwide, but i think in many ways this is the daddy of them all actually. it's so important to our company. it underlines the fact this is a world class product actually and it gives an increased momentum. we're on a real roll, but we're a hot brand and this is a hot car. reporter: there you have a company from india headquartered in the united kingdom winning a top prize in the united states. it is a global auto industry. murray feldman, fox 17 news. >>> how about this, apple, sage, moon blood. now you can add blue ivy to the list of unusual celebrity baby names. we're taking a look at the bizarre trend coming up next. it's the perfect time to find great deals on the 4g lte devices you love. like the droid bionic by motorola for $199.99. or the pantech breakout for $49.99. our lowest price ever. get the technology you love, on the network you deserve. now get twice the data for the same low price. hurry in, t

. >> reporter: the crv, i don't know. >> not the same thing. >> reporter: audi goes with a "twilight"e. what's killing all those vampires? powerful headlights on that a i audi, that's what. ♪ up against the wheel the most original super bowl car ad this year may be suzuki. it features an eskimo upgrading his dog sled and giving his huskies a break. super bowl ads don't necessarily have to be original. this model was such a hit in the 2008 victoria's secret commercial, this year she's back, with flowers and cars for kia. sex always sells. >> she stands out like a hot new dot-co. and for the ladies, as well as the not so straight men, there's this bit of candy. david beckham body wear. the shorts. not the tat. to what extent are they trying to sell shoes and soft drinks and cars and to what extent are they going for the cleo award? >> most of the best ads in the year are seen during the super bowl. they have celebrities. they have stunts and special effect, you wouldn't normally see. does it translate into revenue? it's a hard way to make that link. >> reporter: pepsi put out an electro

he stars in the ad promoting honda crv crossover. >> the extended spot on line shows a tribute to the986 comedy "ferris bueller." directed by john hughes. take a look. ♪ >> how can i handle work on a day like today? one of the worst performances of my career, and you never doubted it for a second. >> front desk. >> hi, can i get my crv brought up, please. i've got a lot to do today. >> broderick? broderick? >> oh, brings back memories. honda says there are dozens of references to the movie in the spot. honda says the primary goal is to support the launch of the all-new crv while representing the inherent fun and youthfulness of the honda brand. what's more inherently young and youthful than the "ferris bueller" movie. you can watch the commercial during the super bowl here on nbc 4. that was -- >> funny bit. >> a good movie, too. >> a lot of fun. great. it's going to be fun to see that and all the other -- >> yes. the commercials are maybe not half the fun, but a big part of the fun. >> 40% of the fun. >> all right. stay with us. "news4 today" continue now at 5:00 a.m. >>> at 4:59, we

honda says the primary goal is to support the launch of the crv while showing the youthful not of thethe commercial during the super bowl on nbc 4. looks fun. >> can't wait to see the whole thing. what a fun movie. the great thing is he looks almost the same. he has aged well. >> scary, isn't it? >>> and another '80s icon -- in other '80s icon news, bruce springsteen and his e street band are coming to d.c. april 1. >> way before you were born. this morning, a lot of fans are hoping to see the boss at the verizon center. they're outraged this morning. ♪ come on baby >> tickets went on sale saturday new york and sold out within minutes. if you're still determined to go, gets ready to pay up. on craigslist, tickets that originally started at $71 now range from $220 to $900 a pop. on stubhub, some tickets are showing up for more than $1,800. ticketmastser issued a statement saying, "scalpers continue to violate rules meant to provide fair access to tickets only to exploit them by reselling tickets at many times the face value. we will continue to diligently work on behalf of artists and

after calling in sick, he takes off in the honda crv. >>> good day to be out on the boat. look at the gorgeous conditions. our view from downtown and 63 balmy degrees. just taking it while i can in the middle of winter. you had that opportunity. sunshine on tap throughout the state and baltimore, no exception, that's for sure. we have bright sunshine at times, a few clouds early on. things clear in the morning bute temperatures bones back -- bounce back rapidly. one more stop in washington where temperatures were well into the mid to upper 60s, not record breaking heat for the region but we did see temperatures that got close to the old record. the old record is 69. today at best we were 67, 68, still waiting for the official number at bwi. crystal clear. that's going to hold up through the night. temperatures now statewide running in the 60s and low 50s in ocean city. 59 in easton. we've got 63 in hagerstown. highs today, this is what we wanted to show you. again, getting close to record levels, not quite but getting there. 68 downtown. 63 in annapolis. and southern delaw

. >> that 10-second clip, part of the new super bowl ad for the crv, generated a ton of buzz. re than a million ferris fans viewed it online. >> it really is tapping into the nostalgia of that character. everybody wanted to be ferris when they saw that movie. >> shake it up baby, now ♪ >> everybody wanted to be that guy or date that guy. >> how could i resist? >> yesterday, the car company released a full 2 1/2-minute version of the ad, stoking this ferris frenzy. entertainment weekly's kristen baldwin said this commercial is already cutting through the clutter of super bowl sunday. ♪ [ music ] >> reporter: trying to capitalize on all of the attention paid to advertising in the weeks leading up to the big game, companies will release around fan to 20 of -- 15 to 20 of these so-called preteaser ads ads online. >> the super bowl is no longer one day anymore. it's what we call rolling thunder. there's an opportunity for the lightning to strike with a pre- teaser ad. then we can carry that brand experience all the way up to the game and after the game. >> the brand experience. well

he plays himself in the ad for the honda crv but makes a lot of references to the movie "ferris bueller'say off." >>> tickets to next weekend's super bowl are available from an unlikely source. costco is selling them on its website but not for a discount. the cheapest particular is $3,000 for a seat in the upper level of the end zone, nose bleed and a pre-game party for $10,000. >> i'm in. >> two tickets for a hotel four nights in the hotel in indianapolis. >> did beckham have any clothes on, not much. >>> a new twist on an old tradition. how a man has become the nation's top tupperware sales woman. we'll explain coming up. has one police officer... in trouble wi >>> my tony's table at your kitchen. >> very healthy dish. [ non-english language ] with pepper and arugula on top. >> very simple recipe. easy to make. you don't got to go to so many stores to buy t buy everything in one store. it's just garlic, peppers, pasta an baby arugula. the recipe is so quick and easy you want to get your pasta going before you start the sauce. and that starts with garlic and a heated pan with good olive

clearly the crv is no ferrari. >> if ferris can grow up and have a station wagon and see it's so choiceying to capitalize on all the attention paid to advertising in the weeks leading up to the big game, companies will release around 15 to 20 of these so-called preteaser ads online says googles bonita stuart. >> the super bowl is not just one day anymore. it's what we call rolling thun der. there's an opportunity for the lightning to strike with a preteaser ad and then they can just kari that ad experience all the way through the game and after the game. >> reporter: with 111 million viewers expected to tune in and expecting to cost $6 million per minute, it can seem just as high for advertisers. >> how many of us don't watch commercials and we fast forward through the dvr. but this is the one time people turn the commercials on and say, shhh, the commercials are on. that's a dream come true for the advertisers. >> patriots versus giants be u that seems to be a minor point for some. >> sometimes you've got to live a little. >> reporter: for centimeter, i'm se seth doan in new york. >> t

honda says the goal is to support the launch of the all-new crv while representing the inherent fun andof the honda brand. you can watch the commercial during the super bowl here on nbc 4. fun movie. >> yeah. >>> ahead at 6:00 this morning, prince harry is now opening up about his grandmother, the queen of england. >>> the presidential candidate that turned a [ kimberly ] when i was 19, i found myself alone with two children and no way to support them. people told me i wasn't going to do anything. and i just decided i have more to offer than that. i put myself through nursing school, and then i decided to go get a doctorate degree. university of phoenix gave me the knowledge to make a difference in people's lives. my name is dr. kimberly horton. i manage a network of over a thousand nurses, and i am a phoenix. [ male announcer ] find your program at phoenix.edu. [ male announcer ] from our nation's networks... ♪ ...to our city streets... ♪ ...to skies around the world... ♪ ...northrop grumman's security solutions are invisibly at work, protecting people's lives... [ soldier ] move out!

broderick is playing himself in the ad promoting a revamped honda crv and makes reference to the movie ferris bueller's day off. >>> this is the story of the day. one lucky person found outthey got a pair of superbowl tickets for free -- fought out they got a pair of superbowl tickets for free. jason spent 8,000 dollars on two tickets to the game for him and his girlfriend. now she is his ex-girlfriend. back in november, he found out he had bladder cancer and when he told her, she dumped him. said she couldn't deal with the responsibility of having someone with cancer so after the breakup, she came back to jason and said she should get the superbl tickets. he said no way. so he set up a contest through the twitter account and he said he would gib the tickets to whoever got him the most -- give the tickets to whoever got him the most followers. he announced who won and he has more than 11,000 followers and make that it 10,001 because i will follow the guy when we go to a break. we are off to a break. much more to come on abc2 news to go is straight ahead. linda. >> reporter: a suspect l

. >> reporter: that ten-second clip part of a new super bowl ad for the honda crv, generated a ton of into the nostalgia of that character. everybody wanted to be ferris when they saw that movie. everybody wanted to be that guy or date that guy. >> how could i resist? >> reporter: yesterday, the car company released a full two and a half minute version of ad further stoking this ferris frenzy. entertainment weekly says this commercial is already cutting through the clutter of super bowl sunday. >> in a way, it seems honda's almost poking fun of itself. it's very clear this crv is no ferrari. >> having a sense of muhumor about it and having a knowing wink to the viewer is very smart. if ferris can grow up and have a station wagon and think it's so choice, maybe it's okay for me too. >> reporter: trying to capitalize on all the attention paid to advertising in the week leading up to the big game companies will release around 15 to 20 of these so-called pre-teaser ads online says google. >> the super bowl is not just one day anymore. it's what we call rolling thunder. there's an opportun

the ad is for honda's brand new crv and it is full of nods to the 1986 john hughes classic "ferris bueller'sho just saw -- >> i love it! i watched the whole thing last night. i think the commercial is about two minutes long. that costs honda a pretty penny. speaking of super bowl, let's think about the super bowl. >> all right, steve. i think it's going to cost about $4 million. now the giants are finally in indianapolis for their super bowl rematch against the patriots. they waited until the last minute to get everybody nervous. eli manning's team not taking tom brady's bait. he predicted a huge victory party in new england next week. the giants making no such predictions trying to avoid the hype! >> you don't think about that as a player. i think you concentrate on the opponent and that's new england trying to get ready for them. trying to keep your mind focused on the job. >> wow. one of the proudest players to be at the super bowl, giants linebacker mark hersluch. he was here before the draft. he's a cancer survivor who visited us here on "fox & friends" recovering from a rare form of bo

the ad is out. 26 years after the original, he's traded in the ferrari for a crv for his sick day outs more than two dozen references to the 1986 classic. lots of fun, even when the game's not on. those are two of the super bowl ads. >>> now here's some inspirations. mark herlich. she sai-- he said, two years agi was told i would never walk again. today, i walked off the plane for the super bowl. >> there was a hash tag. he was tweeting blue, shall we say, big blue, if you will. >> i said tweeting -- i decided to -- well, it's rare that i use restraint. thank you, thank you. >>> well, they may not be performing at halftime, but the spice girls, including mrs. beckham, or posh spice, back in the day, may be back on stage soon enough. mel b., that would be scary spice, george -- >> i'll write that down, too. >> she let it slip that they'll be performing for the queen's diamond jubilee. >> remember how huge they were? >> sow big. >> oh, my gosh. >> really, george? >> i do remember. >> name all the spice girls. >> i'm out. i'm out. >> i want to get to that. >> scary. >> i have no idea, co

crv brought up please. i have a lot to do today. >> broderick. broderick. >> theher he will 2 and a half minute ad for honda crv directed by todd philip hang over fame and more than 23 different buller references. come sunday a 1 minute version of the ad will run. that's long considering it cost 3 and half million dollars for 30 second ad during the superbowl. that's the kind of money you have to spend if you want to advertise on the best 3 minute in sport which larry will. >> 4, 4 and half. prices are going up. accordingly. i have one you have to see that's worth maybe not a million but filld with passion and energy. is that enough to fix the raiders. allen takes over as new head coach. his plan for raiders. allen takes over as new head coach. his plan for the future. next in sports you. >> occupy the jail why members of the occupy movement holding vigil outside the alameda county jail tonight. >> thousands of kaiser hospital workers expected to walk off the jobs in the morning. what is behind the latest one day struck. stories and more coming in an hour on 7 new

. >> announcer: get going in the all new crv from honda. >> what do we think? >> huge hit!>> you have never seen "ferris beuller's day off". >> it's on my to-do list. >> and "star wars." >> he hasn't seen "star wars." i think you're more machine than man. >> i'm more of a "fresh air" guy. nice long walk on the beach. just ahead, today's professionals. >> he's reading tolstoy. [ male announcer ] at p.f. chang's we bring a bold, savory new twist to noodles. mmm. [ male announcer ] and now so can you. the new succulent noodle entrees from p.f. chang's home menu. the boldest flavors in the freezer aisle. that's why there's crest pro-health clinical gum protection. it helps eliminate plaque at the gum line, helping prevent gingivitis. it's even clinically proven to help reverse it in just 4 weeks. crest pro-health clinical gum protection. ♪ sunlight says get up and go ♪ mountain-grown aroma coming through ♪ ♪ a new challenge waits for you ♪ ♪ ♪ jumpin' into something new ♪ you really see all you can do ♪ ♪ ♪ the best part of wakin' up ♪ is folgers in your cup might seem... ♪ ...

one of the worst performances of my career and never doubted it for a second. all right. can i get my crvt a lot to do today. >> broderick? >>. >> greta: that is your last call. make sure you go to greta wire.com. we know you have something to say about the florida primary. good night from new

the studio, matthew. you're not shooting today. >> he bought it! >> how can i handle work on a day like today? >> hi, can i get my crv brought up, please? lot to do, today. >> broderick -- >> how cool is that? >> awesome. he reprises a bueller bowl for the super bowl ad. he plays himself promoting the revamped honda but makes plenty of references apparently to the movie "ferris bueller's day off." >> probably come out with a movie, too. >> so nostalgic. >> part 2. >>> coming up, the polls are open. we'll have a live report on florida's high stakes primary and new allegations against san francisco's sheriff. how ross mirkarimi allegedly tried to keep his wife silent. >> and just half hour thousands of kaiser workers will be hitting the picket lines. how hospitals across the state are now preparing for that strike. >> oakland has a new weapon against "occupy" protestors. stay-away orders. critics say the orders are making jean quan look like a hypocrite. find out why coming up. ,,,, >>> your realtime captioner is linda marie macdonald. >>> good morning, everybody. last day of january, i'm frank mallicoat. sorry -- >> did you get it. >> i

crv. >> brilliant marketing by honda. creating buzz. here we are giving them some more free advertising this morning. people love the commercials. was going to be the new godmother to beyonce and jay-z's little one blue ivy. well, apparently that's incorrect. and we all got corrected by who else? gayle king. she's doing a new tv show, and she came out said there's no way, absolutely no way oprah's the godmother, don't believe all the rumors. so gayle, her bff, put this all straight. oprah apparently is not the godmother. >> allen iverson, the retired nba player, he is being pursued by a judge now who has taken over his assets because he didn't pay a bill that was $375,000 to a jeweler. the judge has now taken over. the bill is now nearly $900,000. >> allen's also getting husband wages garnished because he -- >> the judge has taken over his wells fargo bank account. over his over his wells fargo bank account. nsuranceoo. supplt medicare is one of the great things about turning 65, but it doesn't cover everything. in fact, it only pays up to " 80% of your part b expenses. if you're already on or eligible for medicare, call now to

crv brought up, please? i have a lot to do. >> all right. brodderick. >> sound familiar? >> that was a sneak peek at matthew broderick embracing his inner ferris bueller. a short clip of theed last week. the complete ad hit the internet. the commercial includes plenty of references that he and his pals shared in the '80s hit movie. >>> madonna's headlining the super bowl. the halftime show, as you know. that is not her only big event. she's debuting the video for her new single "give me all of your loving" with nicky minaj and m.i.a. >>> forget madonna for a minute. i want to go back to matthew broderick. when i saw that, i thought there was a tease, an updated ferris brule buller's day off. i was hoping for that. >> maybe -- updated ferris boulder's day off. >>> and everyone i think about five years younger than us are going blah, blah, blah. >> you're right. >> ferris boulder, who? -- ferris bueller, who? >>> republican presidential hopefuls have a few more hours. who is doing the most mud slipping and surging to the top. >>> and more missing money in the district. under the microscope this time. the department of housing and development. the money it gave to groups tha