the public? >> so that's something we think about a lot at uspto. i mentioned are convention program. we have far convention coming on the third and fourth of november, and we do the hall of fame. so there after talking to schools and talking to educators. it really has a lot to do with consumer awareness i think the i think events like this are useful, and it's online and so we will be able to share that. i do think, and charles can speak to this, there are times where consumers rise up against the more broadly and bigger. boldly that's what matters, the power of the consumer. >> i think that's exactly right. these issues affect consumers over the whether or not they realize it or not. it's just a matter of realizing all the contact user actually mean mean something and you might want to actually consider what the policy issues are behind the. people are starting to realize that. >> the fine print. thank you so much, everyone. good to have you. [applause] [inaudible conversations] [inaudible conversations] [inaudible conversations] >> you can watch this entire discussion again in the