from deloitte's theresa briggs, and inside genetic testing labs with eric evans, chief science officer at counsel. our reporters, fast company mark sullivan and lara mandara, managing editor of "u.s.a. today," this week on "press: here." >>> good morning, i'm skod scott mcgrew, this week i learned two things, one, fico, the company famous for the fico score, does not decide your credit rating. who knew? and also fico is headquartered in silicon valley, about two blocks from this studio. again, who knew? will lansing is ceo of fico, i assume he walked over here from his office, he's past ceo of fingerhut, info space, joined by mark sullivan and laura mondaro of "u.s.a. today." let's start with this idea that fico doesn't -- my fico score is so important. but somehow you're not the credit rating? >> the way it works is we're an analytics company and we produce the algorithm and the score. but we don't have any data. so the data is held by a credit bureau, by someone else. and they use our algorithm to produce the score, which they then share with banks, that's how the credit determinatio

from deloitte's theresa briggs, and inside genetic testing labs with eric evans, chief science officerd lara mandara, managing editor of "u.s.a. today," this week on "press: here."