i talked to tim armstrong about that very thing. tim armstrong: what really is happening is the biggest pivot point in media, to the way internet media is going to be done. the targeting of advertising at a much deeper level across mobile internet and today are lots of one by aol is a front product for the next generation of internet advertising systems. as you just described, it's the most powerful time for marketplaces in the world. i think aol is stepping up with the most powerful futuristic marketplace for advertising. it's been five years of work and very exciting and externally. internally we are even more excited, because we know the power of this product. cory: you guys have done so many acquisitions of all these little companies. is this stitching it all together in one platform? tim armstrong: we had video and programmatic advertising and global content brands. when you think about those three areas overall, we have knitted together both of these platforms with some of the most exciting acquisitions in. today when you take

emily: tim armstrong with cory johnson.dreds of commercial planes could be vulnerable to hacking according to a new government report. we talked to one of the researchers behind that report next. ♪ emily: you are watching the best of bloomberg west where we focus on innovation and technology. in-flight wi-fi connects travelers to the outside world, it could also give hackers a way into planes on the computer system. the government accountability office reports that hundreds of commercial planes could be vulnerable to cyber attacks. many modern cockpits rely on the same wi-fi that passengers use. a hacker could commandeer a plane and shutdown systems. how can airlines and faa keep hackers out of the sky? i spoke to dr. gerald billingham . >> i think it is important to understand that we are talking about the potential for this kind of intrusion to occur rather than saying that this is an imminent threat because faa is in fact taking precautions. we are talking about the future as more and -- aircraft become more internet dep

emily: tim armstrong with cory johnson.eds of commercial planes could be vulnerable to hacking according to a new government report. we talked to one of the researchers behind that report next. ♪ . . emily: you are watching the best of "bloomberg west" where we focus on innovation and , and technology, and the future of business. i am emily chang. in-flight wi-fi connects travelers to the outside world, it could also give hackers a way into planes on the computer system. the government accountability office reports that hundreds of commercial planes could be vulnerable to cyber attacks. passenger wi-fi access. many modern cockpits rely on the same wi-fi that passengers use. meaning a hacker could commandeer a plane and shutdown navigation systems. how can airlines and faa keep hackers out of the sky? earlier i spoke with the co-author of the gao report dr. gerald dillingham. and mark weatherford, the former undersecretary for the department of online security. dr. dillingham: i think it is important to understand that we ar

cory johnson is with the ceo of aol, tim armstrong. i am nervous for you.f tim armstrong nose in real time what you are interested in, that could lead to dark advertisements. cory: it is disturbing. thank you for joining us. kind of like a marketer and advertiser becomes almost like a wall street trader having real-time feedback and platforms to exercise art. is that a way to think of this? the advertiser becomes in touch with real time? cory:-- tim: it is nice to be on the show and nice to see you in silicon valley. this is the biggest pivot point in media. from the way that traditional media was done and internet media. the automation and targeting at advertising at a deeper level across mobile, internet, ott. one by aol is the forefront product for the next generation of internet advertising systems. as you described, it is the most powerful time for marketplaces in the world. a well is stepping up today with the most powerful futuristic marketplace for advertising. we spent five years of work and we are excited. we know the power of the product. cory: y

i talked to tim armstrong about that about what they are doing and what aol one is. >>tim: what is happening today is the biggest pivot point in media from the way traditional media was done until the way internet media is going to be done programmatic advertising, which is the automation and the targeting of advertising in a much deeper level across mobile, internet ogt. -- ott.our launch of one by aol is the forefront of the next duration of advertising systems -- next generation of advertising systems. it is the most powerful time period for marketplaces in the world and aol stepping out in the most futuristic marketplace for advertising -- it has been five years of work, and very exciting externally, but our teams internally are even more excited because we know the power of this product. cory: your m&a team, you guys have done so many acquisitions of companies. is this the stitching together a follows companies in a single platform? tim: we started as a team making really large bets before other people did. one was in a video, one was an programmatic advertising,

our special newsmaker this morning aol ceo tim armstrong. saw tim at the correspondents' dinner.us when "squawk box" comes right back. >>> the death toll rising in nepal after set off avalanches on mt. everest. the latest on the damages and efforts. >>> new digital shows and new mobile tech advertising and media deals. >>> plus making big bucks on two wheels. we're talking motorcycles with incoming ceo of harley davidson. >> not a motorcycle baby it's a chopper. come on, let's go. >> what happened to my honda. >> we have harleys lined up outside on the plaza. the second of "squawk box" begins right now. >>> back to "squawk box" right here on cnbc first in business worldwide. becky quick is off. little under the weather, but we hope to see her tomorrow. meantime, joe has an update on what is going on. >>> an update in nepal. the death toll from the quake that struck on saturday is now past 3,700. 3,700. thousands are fleeing the capital as the aftershocks continue to hit the area. and food and water shortages threaten the people that are survivors. the death toll is likely taclimb

you will hear from tim armstrong in a bloomberg exclusive. stephanie: the imf revises the forecast. grow as fast. a stronger dollar will help europe and japan. we will speak with an imf economists. erik: strictly a list. the man who plans parties for everyone from beyonce to bill clinton. good morning. it is "market makers" on bloomberg television. i'm erik schatzker.

. >> i would say the same story could have been told about aol before tim armstrong took it over andk what he's done with the stock i don't think it's a sure because there's value that's going to support it and maybe you do hold on despite declining metrics and hope for something better to happen. >> i'm getting screamed at that i have to go. last point and then we really will go. what would they do bet centre what would somebody else do bet centre that's the most important question that anthony declemente asked. everybody's a critic of marissa mayer at this point. what would you do bet centre. >> strip it down. the stub has negative value. it will have negative value until you strip out all the other parts, yahoo japan, and bab baseball and let the world look at just yahoo. >>> coming up, making sense of the flash crash. if one trader could contribute to such a disruption in the markets, do we need major trading reforms? find out whether your money really is at risk. first we go live to houston with the ceo of a major energy company. how is shen ear handling the value? >> what shoul

tim is one of our cool guys here, you know, we dressed him up with something really classic. your standard black and white, white bowtie, of course armstrong and wilson pocket square there is type of look here will be in style forever. you know, whenever you look at those oscar's, grammy action, everyone will wear your block text ad owe, he can look at his wedding pictures, prom pictures, 20 years down the line there is tuxedo will still be in style. notched lapel. >> who is next? >> last we have phil. >> philly phil. >> philly phil, the mayor of the city right here. philly phil. we have phil, now, phil right here wearing a navy tuxedo. this right here is your one button peak lapel. and he has classic pant on, as women, nice vest, the reason we want to show people the vest here is because when you are wearing vests in the summertime or spring, a loft guys say i don't want to wear no vest, too hot, too warm, and that's the reason y you can take the jacket off and still be considered dressed. so the vest keeps you together. because that's what's going to keep you warm as wearing this jacket through any type of season, you know, when you are