uber didn't take their cash and buy tomtom. listen to what the tomtom c.e.o.say. >> there are valuable assets. and i think we want to carry on that technology with a lot of people. so we want to keep it this way. for the moment it's having these assets and having invested for all those years, we are quite happy to be where we are. cory: no takeover of tomtom? so far, i don't want to say historically, but uber hasn't een a -- they acquired one company which is a company in the mapping space. but uber believes they should build, partner and not really buy. it's not a surprise to me they are not trying to buy tomtom. but it's something they are going to have to think about and build it themselves. cory: it's interesting this map data is so hard to get. you have investments and the mapping data -- uber woke up and said we don't want google to control our future. >> until you're massive, that's not something you concern yourself with and you get really big and realize uber has plans for world domination and that they can't rely on apple -- >> they chose to call the

. >>> uber teaming up with a global navigation system tomtom. >> the multiyear deal will provide uber drivers with the latest digital maps and traffic data. tom testimony provides data for the built-in navigation app. >>> and a california traffic cop didn't hear the usual lame excuses when he pulled over one particular car. >> why? because it was one of google's self-driving vehicles. the officer stopped it not for speeding but for going too slow and causing traffic to back up. >> apparently, they did not issue a ticket. >> that's the ultimate excuse. >>> those are your "techbytes." enjoy. feel a cold sore coming on? only abreva can heal it in as few as two and a half days when used at the first sign. it penetrates deep and starts to work immediately to block the virus and protect healthy cells.. don't tough it out, knock it out, fast. "now, we are iowa's most accurate forecast with meteorologist sam schreier. certified by weatherrate the independent weather experts" sam weather adlib: put script here in green if you love fall weather than today should be right up your alley. sunny, b

the map information is owned by tomtom.i and bmw came together to buy it because it is all about the software, all about the data. matt: i mean, that is an interesting story and other countries will use mapping systems. but the question is, for me, how many of these pnv's will be sold? i cannot see a future in that. stephanie: nobody go anywhere. we have to take a quick break. up next, the morning must-read. tom keene will be joining us on "bloomberg ." ♪ the only way to get better is to challenge yourself, and that's what we're doing at xfinity. we are challenging ourselves to improve every aspect of your experience. and this includes our commitment to being on time. every time. that's why if we're ever late for an appointment, we'll credit your account $20. it's our promise to you. we're doing everything we can to give you the best experience possible. because we should fit into your life. not the other way around. >> welcome back to bloomberg "." johnson.re with cory our cohost, erik schatzker. and tom keene. goo