ukraine toomebody to do a story but there is value to that. the reality is that the majority of their this mess will come from being entertainment oriented. >> what about major motion pictures? what do you think of buzzy doing full-length feature films? but marcuslike it smart or than i am. -- but mark is smarter than i am. the graveyard of broken media companies and investment is very long. withat roger mcnamee elevation partners. there are many different times to build investment vehicles around entertainment and around building the content products in movies but the cost structure of movies is so broken, it's very difficult to see how that's a profitable venture. to get that. i understand the movie industry is broken. that does not turn into a justification for creating a movie investment vehicle. >> i am interested in the future of video -- it seems like no one has been able to crack the real value of video. it's difficult to organize and you cannot look at it quickly. is there something to be said for them putting investment there? >> i t