how will that work >> the brand on trading cards absolutely will be topps topps is the best brand inn business 70-plus years. we want to have the continue new tie of the topps -- continuity on topps brands, they deal with the nba player's association we think they're the best trading cards will be good on foot lockers >> in terms of the price, you know, we were talking yesterday, i think there was a view when the deal first came out that maybe you had effectively been able to get in and undercut the topps' price in their npo and spac they were about to get over a billion dollars. half their busy is bazooka and topps and some of the other collectible piece. $500 million is actually somewhat in a similar place. i ask why you were willing to pay that price, in part, because, clearly, they no longer have the license in two or three years from now >> yeah, so, first off, the way we like to think about these things is remain cash flow for the duration of the contract topps had four years left with baseball so we say how much money is the business going to make over the next four years tax

topps remain in candy and gift card business owned by former disney ceo michael eisner's company willd the bazooka company, and it's not going to fanatics. michael eisner joins us now for more in a first on cnbc interview. great to see you, michael. thanks so much for joining us. >> thank you nice to be here. >> so much to get to you with including the broader media landscape. but got to hit the fanatics deal first of all and getting 500 million for this part of the topps business do you see that as a massive win or a kind of decent escape, all things considered? >> somewhere in between there i think it's a really good deal for us and a good deal for fanatics it's more than 500 million we sold it for 3.5 times what we paid for it. we still own half the company. i think putting this great brand in the hands of michael reuben and fanatics is a wise choice. they have 80 million fans connected to them. they know a lot about those fans i'm moving on to things where i can own the ip, not licensing it we have a great partner, a private equity partner usually private equity's in a deal for se

agreement with major league baseball to fanatics topps started out at a chewing gum company in 1938. they began selling baseball ghards 1951. >>> and wall street today, the dow jumping 215 points for another record close for the second straight day. the s&p down three though and the nasdaq dropping 210. >>> i'm kelly evans in for shepard smith. it's half past the hour. here's what's making "the news" on cnbc. >>> declining to prosecute former governor andrew cuomo off the hook after two major probes against him collapse a final good-bye to the original blackberry a nostalgic tribute as the company marks the end of an era, but first the great resignation showing no sign of slowing down. a record 4.5 millionworkers quit their jobs in november according to new data from the labor department that's nearly a 9% jump from october and it breaks the previous record set in september. the pressure piling up on president biden as he nears the end of his first year in office. 60% of people polled say they disapprove of the president's handling of the economy. that from our new cnbc and change re

after they captured major trading rights last august topps held them for decades.l will allow them to maintain trading cards rights immediately instead of waiting for a top deal to end. we talked about how remarkable a deal and the deal-making mechanics and back and forth were it to get that to happen, michael reuben really making a unique play directly to the mlb, usurping topps in a long-time relationship, saying, hey, you got nothing. i'll take you. by way, $3500 million is actually paying more than i thought he would in a way, if you go book and look at the topps spac, they're going to value it over a billion. half the business was ba zook ka maybe it gets close. there is definitely leakage in the transaction. not what i think had been initially expected to the total valuation. >> that's the way to do it andrew, thank you. >>> let's get down to the new york stock exchange. jim cramer joins us right now. you have been a fan of ford for a long time. i wonder if you thought about this new announcement being able to double the production for the f-1250 lightning >>

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so check under your bed or in your shoeboxes or wherever you keep your topps cards. >> that is a lotout there. we can see it, for kari and mike, we know you're tracking it on your maps. >> yeah, and we're starting out with fog in some spots, like the south bay. take a look at our downtown san jose camera. this is what you're dealing with as you're heading out for work this morning. when you step out there, you're like, okay, not only do i need to leave early, but i also need a heavy jacket. it's chilly as our temperatures are in the low 40s and we'll see sun starting to peek out by late morning. our temperatures are only headed for the low 60s for today. later on tonight, the wind will be picking up and we can see that there will be a wind advisory pretty much everywhere across the bay area, except for santa clarita county, because we do have the mountains that block some of the winds. we're looking at especially the north bay for the potential of some of the higher winds that will pick up and this will be a prolonged wind event, longer than we saw for the end of january when we did

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