what about the trex story that you like >> thanks for having me on again.u giving me the opportunity. it is a fantastic company. it is the leading company for faux wood. faux wood is gaining over natural wood because it is cheaper. you don't have to treat it you have beed out at this moment lumber prices are up dramatically since the end of march. and so that plays into the story as well. >> and i guess when you're out on your fake wood deck, you will drink some sam adams with boston beer being cooled in your $300 yeti cooler. i'm noticing a trend on some of grour t your top picks here. >> yes, people are very much into outdoor experiences these days there was a lot of spin that was going on in travel and leisure that is now pivoting toward experiences near the home. so camping, fishing, hiking, being on boats, rvs, yeti is right at the nexus of that and is a clear leader in terms of a lifestyle brand that people identify with. similarly with best beer, they have been leading not just for beer sales, but for alternative benches like hard seltzer with their